January, 2009

Stop what you’re doing and make some goals right now!

If your starting a clothing line and you don't have a goal (a corporate goal, a market share goal, a personal career goal, an athletic goal...) then you can just do your best. You can take what comes. You can reprioritize on a regular basis. If you don't have a goal, you never have to worry about missing it. If you don't have a goal you don't need nearly as many excuses, either.

Sponsoring Bands: the secrets to get great advertising for the cost of a few shirts

sticksstones872018-01-22T07:11:06-07:00Categories: Marketing|

When starting a clothing line you're going to want to spend your money very sparingly. Mainly because you don't have any profit coming in just yet. Endorsing bands is a great way to get exposure for little or no money at all; minus the cost of the clothing that you're giving away, of course. It sure beats the cost of advertising online or in magazines. Let the bands record label or management do the work for you.