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# How to start a clothing company

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## Posts

- [Why you should use Plastisol Transfers to Print T-Shirts](https://www.howtostartaclothingcompany.com/why-you-should-use-plastisol-transfers-to-print-t-shirts/) - Plastisol Transfers are screen printed designs that are printed on a special heat transfer release paper instead of directly on the shirt. Once the design is screen printed onto the paper, the printed heat transfer papers are shipped to your house. You can then use a heat press machine to print those designs onto your t-shirts, hoodies, or any other garment. These allows you to try the design on different colors and styles with less risk.
- [Interview with Jonas Bevacqua Ceo of LRG](https://www.howtostartaclothingcompany.com/jonas-bevacqua-interview-lrg/) - These days, Jonas Bevacqua, co-founder of the fashion lifestyle brand L-R-G (Lifted Research Group), finds himself driving vehicles with price tags you normally find on houses. So how did the kid from Orange County, California (the real O.C.) go from valeting cars to lining them up? Along with his partner, Robert Wright, Jonas Bevacqua started
- [10 ways to increase your clothing brands awareness](https://www.howtostartaclothingcompany.com/10-ways-to-increase-your-clothing-brands-awareness/) - In today’s world, brands have become more important than ever before. Instead of focusing on selling their products, businesses now opt to increase their brand awareness. A brand conveys a business’s experience, credibility, and quality, therefore, outliving products which have life cycles and change over time. Increasing your brand awareness is the first step towards
- [How To Sell Your Band T-Shirts On Instagram](https://www.howtostartaclothingcompany.com/how-to-sell-your-band-t-shirts-on-instagram/) - As a band, you are surely already very aware of how much people love buying your merch. This especially goes for t-shirts. You can see people everywhere wearing shirts with prints of their favorite band’s logos, album arts, and so on. Now, band merch sales usually happen at shows. However, what you should know is
- [Jake Nickell Interview](https://www.howtostartaclothingcompany.com/jake-nickell-interview/) - Here’s what I like about the interviews I’ve been doing over the past few weeks; I’m asking people I find interesting questions I want to hear the answers to. I guess it’s a little self-indulgent, but I think it works and hopefully you guys are enjoying the interviews as much as I am. In the
- [The best t-shirt tag designs](https://www.howtostartaclothingcompany.com/tshirt-tag-designs/) - Examples of the best t shirt tag designs from clothing companies. How to design your own tshirt tags. Creative t shirt tag ideas for clothing lines.
- [Costs of starting a clothing company](https://www.howtostartaclothingcompany.com/costs-starting-clothing-company/) - Expert insights about costs to start the clothing company. Read more information about a modern strategy of clothing company foundation!
- [Boosting Customer Loyalty in Your Online Clothing Store](https://www.howtostartaclothingcompany.com/boosting-customer-loyalty-in-your-online-clothing-store/) - Up until recently, companies considered making more sales as being their biggest concern, with customer loyalty rating low on their list of priorities. There has been a major paradigm shift in this respect, with a study by Bain & Company indicating that companies which increase customer retention rates by just 5%, reap 25% more profits.[1]
- [Apparel Sourcing – Attending a Show](https://www.howtostartaclothingcompany.com/apparel-sourcing-attending-a-show/) - You may have an idea for a clothing design, but finding someone to make it for you can be one of the most difficult steps in the beginning stages. Whether you’re new to the industry or a seasoned vet, in my experience the best way to find clothing producers is to attend a sourcing show.
- [How to Get Your Clothes to Celebrities](https://www.howtostartaclothingcompany.com/how-to-get-your-clothes-to-celebrities/) - Fashion is an aspirational industry. Like fragrances and luxury cars, desire is so often driven by marketing campaigns that show the coolest, wealthiest, most beautiful people enjoying the enviable item in question. A shopper wants to be part of the clique; to rub against the perfectly taut and toned shoulders of the individuals shown in
- [How NOT To Start A T-Shirt Company](https://www.howtostartaclothingcompany.com/how-not-to-start-a-t-shirt-company/) - Rules and steps for right start of clothing company. Read more information about right creation and growth your clothing company!
- [How to launch your clothing line](https://www.howtostartaclothingcompany.com/launch-clothing-line/) - The launch is pretty much your single most important release of products. If you make a good impression on people with your products, people will become loyal to your brand, and you’ll have repeat customers. Also, if your launch is weak, people will get a weak impression about your brand. Think of your launch as your chance to make your first impression on the new super hot girl (or guy) in high school. Unless you make that great first impression, you might ruin your chances of getting to know her in the future. So now let’s get into what you want in a perfect launch.
- [How to start a tshirt business](https://www.howtostartaclothingcompany.com/how-to-start-a-tshirt-business/) - Follow these 10 tips on how to start a tshirt business to avoid making costly mistakes and create a successful tshirt business the right way.
- [Why You Should Pay A Professional To Print Your Shirts](https://www.howtostartaclothingcompany.com/pay-professional-print-shirts/) - When you start a screen printing company, you lose focus on what is really important - your bread and butter - your clothing line. If your line is making good money the absolute WORST thing you can do is start screen printing. Instead of focusing on designing, promoting, and improving your clothing line, you are now focusing on a completely different business.
- [Best E-commerce website for your clothing line](https://www.howtostartaclothingcompany.com/best-e-commerce-website-for-your-clothing-line/) - I remember back when I was first trying to figure out what to e-commerce system to use for my clothing website. There were so many different carts and information out there it was hard to make a decision. It was paralysis by analysis. I've since become a web developer working with many clothing companies and
- [How to advertise and market your clothing line](https://www.howtostartaclothingcompany.com/advertise-market-clothing-line/) - So probably the greatest misconception when it comes to marketing is that advertising makes a brand successful. That statement is completely FALSE! Read more about advertising and marketing for your clothing line!
- [How to Design for the Apparel Market](https://www.howtostartaclothingcompany.com/design-apparel-market/) - Want to know what shirt designs sell? It's not about artsy esoteric ideas, themes, and execution. Customers typically enjoy simplicity; generic ideas, easily understood and recognizable. Parodies and borrowed interest designs do well because there are already a built in market. Read more to find out what sells and how you can apply it to your clothing line.
- [Fail Fast, it's the quickest way to succeed](https://www.howtostartaclothingcompany.com/fail-fast-quickest-succeed/) - The classic mindset is to try to get a business plan or product 95% right before taking action. This is great in theory, but it rarely works. The alternative is to get your idea about 50% right, then let customers tell you what your mistakes are. Listen, learn, get it 50% right, and put your idea through the process again. Keep at it until your customers say, "Wow!" Instead of debating options internally, you'll be making your idea real, taking it to customers, and learning as it fails.
- [Characteristics of Successful Clothing Company Owners](https://www.howtostartaclothingcompany.com/characteristics-of-successful-clothing-company-owners/) - There are certain characteristics I see in entrepreneurs that are the key for success. Positivity, being passionate, knowing your market and customer, having a niche, testing everything, recalibrating, and being a person instead of a business are all crucial to succeed in your own clothing line. Read this article for a detailed list of what it takes.
- [How To Get Your Cool T-Shirts Reviewed by a T-Shirt Blog](https://www.howtostartaclothingcompany.com/how-to-get-your-cool-t-shirts-reviewed-by-a-t-shirt-blog/) - Free tips and things about creation cool t-shirt by a T-Shirt Blog. Read more information about important steps for creation cool t-shirt now!
- [Costs Of Starting A Clothing Brand (Revisited)](https://www.howtostartaclothingcompany.com/costs-of-starting-a-clothing-brand-revisited/) - Unless you have really famous friends or know a shit load of important people, you’re going to need money if you want to be serious. Read more about costs to start a clothing company from Ray Masaki!
- [Part Two: Discharge Printing onto 100% cotton and Cotton/Poly Blends and shifts in printed tones](https://www.howtostartaclothingcompany.com/part-two-discharge-printing-onto-100-cotton-and-cottonpoly-blends-and-shifts-in-printed-tones/) - As mentioned in Part One, discharge inks are designed to work properly with cotton fibers and will give the best and brightest results onto 100% cotton shirts. 50/50, 65/35, CVC and Tri-blends can often have discharge inks printed onto them, but the results can vary drastically and it is best to understand the results or
- [Targeting stores vs selling at trade shows](https://www.howtostartaclothingcompany.com/targeting-stores-vs-selling-at-trade-shows/) - In today’s article, I want to lay out reasons for and mostly against doing trade shows and why for a lot of brands, focusing that energy to a more targeted market is time and money better spent. When you exhibit at a trade show like Pool(read article), you are faced with a lot of upfront
- [Building Brand Loyalty](https://www.howtostartaclothingcompany.com/building-brand-loyalty/) - I get asked often about how a new brand can build customer and brand loyalty and although there is no simple answer, there are some tips to help get the wheels in motion. First off, no customer(beyond your group of friends) becomes a brand loyalist after one release...no one. Most of us are not famous
- [How to choose between LLC, Corporation, and Sole Proprietorship. Taxes and fees for t-shirt businesses.](https://www.howtostartaclothingcompany.com/llc-corporation-sole-proprietorship-taxes-and-fees-help/) - I wrote this up several years ago but it might be of some help here on starting a business in the USA. It is weak in some areas but should be a good start for someone wanting to start a business. The information was gathered prior to the start of our first business. (Yes, we
- [Discharge Printing: Part One – An introduction to how it works](https://www.howtostartaclothingcompany.com/discharge-printing-part-one-an-introduction-to-how-it-works/) - Standard silk screening has traditionally been done using plastisol inks, which are plastic/ oil based. Discharge inks can be either a hybrid of plastisol and water based, by mixing plasti-charge with a plastisol color or could be a water based discharge ink. Sounds confusing, but I will do my best to educate you on the
- [How many shirts to get for your first t-shirt order](https://www.howtostartaclothingcompany.com/how-many-shirts-to-get-for-your-first-t-shirt-order/) - If you are starting a brand and wanting to jump into the world of t-shirts, deciding how many shirts of each design to get made in the initial run can be really confusing. I’d like to try and explain why getting at least 36 of each design is a great first order quantity. Some print
- [What is a line sheet?](https://www.howtostartaclothingcompany.com/what-is-a-line-sheet/) - A line sheet would be a printed catalog displaying the items you have for sale. It’s important to make a PDF version as a lot of people just open up emails and look online. The printed sheets are extremely helpful when selling at any trade shows or when approaching an account that you’d like to pick up.
- [15 tips for new entrepreneurs](https://www.howtostartaclothingcompany.com/15-tips-for-new-entrepreneurs/) - 15 tips for new entrepreneurs. 1. Anyone who tells you to fake it until you make it hasn’t made it. 2. Work harder than everyone else. 3. In the beginning you will be pulling double duty working and starting your business and you have to be willing to put in really long days. Too bad, we’ve all had to do the same thing.
- [What to expect as an indie brand at a trade show - Pool Vegas](https://www.howtostartaclothingcompany.com/what-to-expect-as-an-indie-brand-at-a-trade-show-pool-vegas/) - After recently returning from the Pool Trade show in Vegas with •MILES TO GO• , I realized that for most of us with smaller clothing lines, doing a trade show is one the things we know the least about. My goal is to shed some light on the arena of trade shows and help you
- [Get Custom Pins Manufactured](https://www.howtostartaclothingcompany.com/get-custom-pins-manufactured/) - Accessories are an important part of any clothing line. Read more about the importance of custom pins manufactured in clothing company!
- [Shopify Review 2013](https://www.howtostartaclothingcompany.com/shopify-review-2013/) - Read our new Shopify review about everything Shopify has to offer and the newest features that make Shopify my number 1 choice for an ecommerce solution.
- [How to design a band tshirt tutorial](https://www.howtostartaclothingcompany.com/design-band-shirt-tutorial/) - This was the first shirt tutorial I came across when I was starting out. Jeff Finley and Go media have written some really great articles but this is the one that initially made me researching t-shirt design more. Check out their site it really has a lot of great resources for designers. Design a band
- [How To Start a T-Shirt Company - Printing Basics](https://www.howtostartaclothingcompany.com/how-to-start-a-t-shirt-business-printing-basics/) - Warning: I have done my best to explain the screen printing process but I know there are a lot more knowledgeable people out there. If you want to add information or edit this let me know. My email is Kruse.jon@gmail.com Printing is fun but there is a lot to learn. Here's a list of printers
- [Interview with Keaton Henson](https://www.howtostartaclothingcompany.com/interview-with-keaton-henson/) - Interview with artist Keaton Henson. Keaton Henson talks about his art and his design. Keaton also talks about how he approaches design and working on t-shirt designs.
- [Networking for clothing lines](https://www.howtostartaclothingcompany.com/networking-clothing-lines/) - What is networking? Why is networking important? Why am I writing this and how does it have to do with Too Legit? All of these questions will be answered in the following Facet of Legitimacy. Let’s say that you need to find a job. You spend hours and hours and come up with a resume
- [T-shirt design process - Greg Abbot](https://www.howtostartaclothingcompany.com/tshirt-design-process-greg-abbot/) - By Greg Abbot I get asked about my regular working process quite often so decided to post a basic overview for those who are interested. I produce my work in three stages. I use Corel Painter 11 for sketching and Adobe Illustrator CS4 for designing. 1) The Sketch Firstly I sketch my ideas. This allows
- [How many shirts should I print?!](https://www.howtostartaclothingcompany.com/how-many-shirts-should-i-print/) - This question comes up a lot and I think it really needs an article about it. I remember printing my first shirt, live every week like it's shark week, and I was asking the same question. I asked people what sizes I should order and I also unwisely asked what size people wanted to buy.
- [The Science of Relabeling](https://www.howtostartaclothingcompany.com/the-science-of-relabeling/) - There are a few ways to do this but the two most popular are printed tags and woven tags. Its totally a personal choice but these are some things to think of. Woven tags have high minimum orders so it will be a larger up front cost; you will also need a way of sewing
- [Stop trying to do it all and delegate](https://www.howtostartaclothingcompany.com/stop-delegate/) - When I started mediocore about 2 years ago I wanted to do everything. I wanted to design the shirts and website, screen print everything, and do all the marketing myself. This is how a lot of self employed people think when they start a business. They don't trust others and they want to do it
- [No spec please: why asking for spec work is bad](https://www.howtostartaclothingcompany.com/spec-spec-work-bad-2/) - Here is a post that was recently on an online forum. I changed the name of the company to disguise their identity. Hey, you think you got what it takes to make a shirt or hoodie design for ______ Clothing? Then bring it!!! Email designs to ____clothing@gmail.com Looking for bright, hand drawn art that is
- [The facebook comment widget rocks](https://www.howtostartaclothingcompany.com/the-facebook-comment-widget-rocks/) - Allowing customers to comment on your products is a great way to get them involved more in your company. In the past users had to sign into your e-commerce site to leave comments. You would get an e-mail to verify your username and it all took a time and was a little bit annoying. Today
- [Design To Print (a quick video about making t-shirts)](https://www.howtostartaclothingcompany.com/design-to-print-a-quick-video-about-making-t-shirts/) - Here's a quick video by AKT enterprises about making shirts. AKT also runs merchspin which offers great print quality at affordable prices.
- [Storing and bagging your shirts](https://www.howtostartaclothingcompany.com/storing-and-bagging-your-shirts/) - Some tips from what I have learned over the years about storing tees. -NEVER hang them! After about a month or 2 the tees will get permanent crease marks and if they are a V-neck or a softer material neck the back of the neck will fold down the middle pointing out and it looks
- [Pool Tradeshow Review](https://www.howtostartaclothingcompany.com/pool-tradeshow-review/) - Ever since attending Agenda back in January, I knew that it was a must to exhibit at a tradeshow, so last week I exhibited at my first tradeshow - the Pool Tradeshow in hot as F Las Vegas, Nevada! Let's see what my hard work, determination, sleepless nights and bank account got me into...(Brace
- [Interview with Pyknic Clothing](https://www.howtostartaclothingcompany.com/pyknic-clothing-interview/) - Pyknic Clothing is an up and coming company with a bright energetic clothing line. While still in college the Pyknic Clothing has had huge success with they're line currently being carried at Hot Topic and in 40+ retail stores across the globe.
- [Sixteen word of mouth techniques to increase your traffic](https://www.howtostartaclothingcompany.com/sixteen-word-of-mouth-techniques-to-increase-your-traffic/) - Do you want more traffic on your website to give your clothing line the attention it needs but don't have the money to pay for advertising? Here is a list of 16 word of mouth techniques that will increase your traffic and keep your money in your wallet
- [Index Separation Primer](https://www.howtostartaclothingcompany.com/index-separation-primer/)
- [T-shirt Design Illustration Technique](https://www.howtostartaclothingcompany.com/tshirt-design-illustration-technique/) - When you need to create something with that hand-drawn look but you’re on a tight time line – this is one way to do it fast. The project I was working on was a t-shirt design for Black Ace Clothing. They’re great guys and pay us well so I am not normally rushing through their projects. But on this particular project I had already completed a large hand-drawn illustration for the back of the shirt. They wanted an additional illustration for the front of the shirt, but I was concerned about the total budget for one t-shirt, so, I busted out this little trick of mine. It saved me time, and saved them money!
- [Threadless Seminar](https://www.howtostartaclothingcompany.com/threadless-seminar/) - The founders of Threadless talk about their rise to awesomeness and a few other projects you might not have heard about. The real talk about threadless doesn't begin until halfway into the video. Their other ventures sound interesting but none of them have anywhere close to the success or traffic Threadless does. This website even
- [Interview With Travis From Rockett Clothing](https://www.howtostartaclothingcompany.com/interview-with-travis-from-rockett-clothing/) - Rockett Clothing was formed in Redlands California in 2003. Using party atmospheres and late night films such as “Rollerblade” and “Hell comes to Frogtown” as inspiration, Rockett have forged a clothing culture that they couldn’t be happier with. Their clothing has been worn by David Spade, Fergie, and some homeless dude who claimed he could turn wine into water. Keep on truckin’ dudes. - Stolen from krudmart.com
- [Custom Clothing Manufacturing Overseas: An Overview](https://www.howtostartaclothingcompany.com/custom-clothing-manufacturing-overseas-an-overview/) - You’re ready to take your clothing line to the next level and start manufacturing custom apparel overseas. It can be a very exciting but also overwhelming process, so let’s go through an overview of what it the process looks like. How to Design & Spec for Custom Garments Design of custom garments typically begins with
- [Top T-shirt Designers](https://www.howtostartaclothingcompany.com/top-t-shirt-designers/) - Here's a list of the top t-shirt designers. I'm planning on doing a post about all of them with images of their work and a little more info about their style but that will take a while. Until then visit their sites and offer them jobs. Jeff Finley Horsebites Derek Deal Collision Theory Godmachine Herman
- [Why you should use shopify for your clothing company](https://www.howtostartaclothingcompany.com/why-you-should-use-shopify-for-your-clothing-company/) - Getting traffic to your site is the most important task in order to have a successful online store. Find out here!
- [Mobile Ecommerce Trends: Mobile Accounts for 50.3% of All Ecommerce Traffic](https://www.howtostartaclothingcompany.com/mobile-ecommerce-trends/) - Mobile ecommerce trends show that over 50% of users are on a mobile device. Either mobile phone or tablet.
- [Start a t-shirt business with no inventory](https://www.howtostartaclothingcompany.com/start-a-t-shirt-business-with-no-inventory/) - Great video overview of how to start a t-shirt business with shopify. In shopify you can use print on demand companies that take care of all of your printing and shipping. You end up making less profit in the beginning per shirt but you have no up front costs or inventory which can be costly when you start out.
- [Shopify Responsive Website Design](https://www.howtostartaclothingcompany.com/shopify-responsive-website-design/) - I recently did a website for Boston Scally using Shopify to power it. Shopify is my favorite e-commerce solution as a designer and also gives the most power and is easy to use for the client. I would recommend Shopify for anyone starting a clothing line.
- [Storenvy Review 2013](https://www.howtostartaclothingcompany.com/storenvy-review-2013/) - Check out this Storenvy Review to see if Storenvy is right for you. Storenvy is a free e-commerce option but is free the only thing you should be looking for. Ream more
- [Shopify review for clothing companies](https://www.howtostartaclothingcompany.com/shopify-review-for-clothing-companies/) - This is a Shopify Review for clothing companies. It's a great e-commerce solution for clothing companies starting out read out Shopify Review for more info.
- [How to copyright t-shirt designs](https://www.howtostartaclothingcompany.com/how-to-copyright-t-shirt-designs/) - Copyright protection automatically attaches to an original work of authorship from the moment of creation and fixation. Under the current law, no action needs to taken to secure copyright protection – neither publication, registration or the use of notice. Read more about copyright in starting clothing company!
- [Interview with David Murray of SEIBEI](https://www.howtostartaclothingcompany.com/interview-david-murray-seibei/) - David Murray is the man behind Seibei, an awesome, quirky and extremely unique brand that has gained a large fan base for good reason. Read more about an experience from the famous designer in clothing niche!
- [Electric Zombie Interview](https://www.howtostartaclothingcompany.com/electric-zombie-interview/) - The first interview for tee shirt fashion is with Kyle Crawford of Electric Zombie. Read more information about an interview with fashion expert!
- [Copyrights and licensing for clothing lines](https://www.howtostartaclothingcompany.com/copyrights-licensing-for-clothing-lines/) - Industry insights about copyrights and licensing for clothing lines. Contact us to get more information!
- [Giant list of T-shirt blogs and T-shirt sites](https://www.howtostartaclothingcompany.com/giant-list-of-t-shirt-blogs-and-t-shirt-sites/) - Getting traffic to your site is the most important task in order to have a successful online store. Find out here!
- [Webinar with Ben of Fright Rags](https://www.howtostartaclothingcompany.com/webinar-with-ben-of-fright-rags/) - Webinar with Ben of Fright Rags by How To Start a Clothing Company editorial team. Learn more about clothing company insights!
- [Tom Peters: The Brand is the Talent](https://www.howtostartaclothingcompany.com/tom-peters-the-brand-is-the-talent/) - Tom Peters: The Brand is the Talent - video report by How To Start a Clothing Company editorial team. Read more!
- [Tom Peters: Innovation is Actually Easy!](https://www.howtostartaclothingcompany.com/tom-peters-innovation-is-actually-easy/) - Tom Peters: Innovation is Actually Easy - video report by HTSACC editorial team. Read more information about innovation in clothing company!
- [Stay Hungry, Stay Foolish. RIP Steve Jobs](https://www.howtostartaclothingcompany.com/stay-hungry-stay-foolish-rip-steve-jobs/) - Stay Hungry, Stay Foolish. RIP Steve Jobs. Video report by How To Start a Closing Company editorial team. Read more!
- [Online Webinar Thursday, March 3 at 1:30pm (EST) with Ben of Fright Rags](https://www.howtostartaclothingcompany.com/online-webinar-thursday-march-3-at-130pm-est-with-ben-of-fright-rags/) - Ben has written a couple articles for me in the past and is one of the most insightful clothing company owners I know. If you're serious about starting a clothing company don't miss this great opportunity. Also check out his clothing company Fright Rags This is what Ben gad to say: I get emails all
- [Sponsoring Bands: the secrets to get great advertising for the cost of a few shirts](https://www.howtostartaclothingcompany.com/how_clothing_companies_sponsor_bands/) - When starting a clothing line you're going to want to spend your money very sparingly. Mainly because you don't have any profit coming in just yet. Endorsing bands is a great way to get exposure for little or no money at all; minus the cost of the clothing that you're giving away, of course. It sure beats the cost of advertising online or in magazines. Let the bands record label or management do the work for you.
- [The Importance of Taking Professional Looking Pictures of your Clothing Line](https://www.howtostartaclothingcompany.com/importance-professional-pictures-clothing-line/) - So the moment has come, either through word of month, a blog post or even possibly an ad you placed. A customer is on your site and is browsing your clothing line to see what you have to offer. After a few minutes your potential customer exits your page but with nothing in their shopping
- [Operant Conditioning: What is it and How Does it Apply to My Business?](https://www.howtostartaclothingcompany.com/operant-conditioning-apply-business/) - By Bo Mekavibul for iamthetrend.com This is the first in a series of articles that will delve into one concept or theory in the field of psychology and explore the ways in which it applies to your business. Because the knowledge that we have gained from psychology is based on general human behavior, it may
- [It doesn't matter how many friends or followers you have on social networking sites!](https://www.howtostartaclothingcompany.com/it-doesnt-matter-how-many-friends-or-followers-you-have-on-social-networking-sites/) - I think everyone has done it. Got some tool where they can send out hundreds of friend invites. It just isn't worth the time you put into it. Most of the people that will accept your invite will be the kind of people that accept everyones invite and don't even care about what your doing.
- [I finally got a twitter account for How to start a Clothing Company](https://www.howtostartaclothingcompany.com/i-finally-got-a-twitter-account-for-how-to-start-a-clothing-company/) - A long time coming. I finally got a twitter account. Add me by clicking here https://twitter.com/#!/HTSACC
- [How I became one of the top online t-shirt companies by being a nice guy](https://www.howtostartaclothingcompany.com/how-i-became-one-of-the-top-online-t-shirt-companies-by-being-a-nice-guy/) - I own the 5th ranked online t-shirt company (according to blog exposure) and I'm sharing all my secrets. Learn the rules to getting your t-shirts reviewed by t-shirt bloggers and watch your traffic increase and your sales come pouring in.
- [Misconceptions about Direct to Garment DTG t-shirt printing & the Epson F2000](https://www.howtostartaclothingcompany.com/misconceptions-about-direct-to-garment-dtg-t-shirt-printing-the-epson-f2000/) - I have been operating professionally in the garment decoration business for 10+ years working with some of the countries most notable brands and production shops. The potential of DTG has been promising enough that I have worked with nearly every large DTG printer manufacturer since 2007. This article will address the common misconceptions of DTG and how the Epson SureColor F2000 has revolutionized the industry.
- [Johnny Cupcakes Interview](https://www.howtostartaclothingcompany.com/johnny-cupcakes-words-of-wisdom/) - Johnny Cupcakes is a legend in the clothing business. He built an empire without compromising. You can check out his story on his website. This was originally posted from a post he made on emptees called "How I run some parts of my business / don't be a whore . org." "Grab some Sour Patch
- [Interview with David Murray of SEIBEI](https://www.howtostartaclothingcompany.com/interview-with-david-murray-of-seibei/) - David Murray is the man behind Seibei, an awesome, quirky and extremely unique brand that has gained a large fan base for good reason! David, a self-taught illustrator with a college degree in Japanese Literature, began the brand in 2004 by screen printing and designing his tees, but it was in 2006 when Seibei really
- [Interview with David Murray of Seibei](https://www.howtostartaclothingcompany.com/interview-with-david-murray-of-seibei-2/) - David Murray, owner of SEIBEI ( pronounced say-bay) answers some questions about starting a clothing company. "Bring something unique to the table, try something new, and decide what's important to you and what you want out of it. Be prepared to not make money for a while. Don't blow a bunch of money on needless vanity (specialized packaging, hang tags, labels, etc) straight out the gate."
- [Working with artists (from the artists perspective)](https://www.howtostartaclothingcompany.com/working-artists-artists-perspective/) - This article was on the suffoca blog and I thought it offered good insight into how a designer thinks. Working with clients is another side to my work, here’s a few handy tips i’v learnt along the way. I don’t tend to work any of the suffoca characters or style and take slightly more realistic
- [Fur Face Boy at Pool Tradeshow](https://www.howtostartaclothingcompany.com/fur-face-boy-at-pool-tradeshow/) - I posted Fur Face Boy's experiences at Pool last year and saw he had a new blog post up about his experiences this year. You can read his whole article here Early this week, I exhibited my brand at the Pool Tradeshow for a 2nd time. I figured that since I lived through a Pool
- [How to get Celebrity Endorsements for your clothing line](https://www.howtostartaclothingcompany.com/how-to-get-celebrity-endorsements-for-your-clothing-line/) - Everything a Start-Up Fashion Brand Needs to Know About Celebrity Endorsements If you’re reading this, it’s because you own a fledgling clothing company that’s just about to go to market, and it’s probably safe to say that you’re facing a fair amount of uncertainty. You’ve done all the hard work: conceptualizing, designing and creating items
- [10 best Bigcartel store examples](https://www.howtostartaclothingcompany.com/10-best-bigcartel-store-examples/) - Here are the 10 best bigcartel stores on the internet. All these stores are unique well designed and run bigcartel as their e-commerce solution. Check out the best bigcartel stores and tell me what you think.
- [Book Recommendations for Clothing Company Owners](https://www.howtostartaclothingcompany.com/book-recommendations-for-clothing-company-owners/) - I just put up a page for my book recommendations. You can check it out on the very top navigation of the site on the far right. Or you can just click here book recommendations Also post some comments on the books I missed. I am going to go through and add some more in
- [Are Web Directories still important?](https://www.howtostartaclothingcompany.com/web-directories-important/) - Directories are what people used before search engines. Yahoo use to just be a web directory, you submitted links to it and if they got accepted they would show up in their search. Today directories hold a lot less value then they once did but still can be a way to get inbound links to
- [Effective Web Design](https://www.howtostartaclothingcompany.com/effective-web-design/) - I am surprised I haven't written about web design in the past since it's what I have been doing the past two years at double dragon studios. There are a lot of things to think about when it comes to making an effect web design for your clothing company. One of the most important aspects
- [Where to buy blank tshirts](https://www.howtostartaclothingcompany.com/where-to-buy-blank-tshirts/) - The question of where to buy blank shirts at wholesale prices always comes up. Below are two of the top companies I would suggest going with for blank tshirts. Both of them you will need a resale license in order to purchase off of the site. The reason is because they are selling you the
- [Logos and Packaging for Clothing Lines](https://www.howtostartaclothingcompany.com/logos-and-packaging-for-clothing-lines/) - Written by Ray Masaki Questions: Hi Ray! I was just looking through some online articles and stumbled on your site. I’m also a young entrepreneur and I’m looking to start up a sneaker accessory brand for sneakerheads! There’s so much stuff to consider when starting a brand, so I absolutely appreciate the tips that you
- [Type Logos vs Graphic Logos for clothing](https://www.howtostartaclothingcompany.com/type-logos-vs-graphic-logos-for-clothing/) - Written by Ray Masaki Questions: I would like to start by off thanking you for answering questions for up and coming clothing lines. I’ve learned some things from you and I deeply appreciate it. Your help can definitely make a clothing line dream come true. Most clothing lines feel as though, you are their competition,
- [How to set-up artwork for screen printing](https://www.howtostartaclothingcompany.com/how-to-set-up-artwork-for-screen-printing/) - Written by Ray Masaki Question: Hi Ray. First off let me tell you how rad your clothing line is – really awesome! I don’t want to take up too much of your time, but I do have a question and I figured you would be able to help through your experience. What I’m real confused
- [Do I need a logo starting off my clothing line?](https://www.howtostartaclothingcompany.com/do-i-need-a-logo-starting-off-my-clothing-line/) - Written by Ray Masaki Question: do you need a logo for a clothing line to start off? Answer: In a word, I’d say yes. In terms of branding, a logo is maybe one of the most important symbols/tools/representations of your brand. But the thing is, you have to have a good logo that you feel
- [Tips for Making a Logo for your Clothing Brand](https://www.howtostartaclothingcompany.com/tips-for-making-a-logo-for-your-clothing-brand/) - Written by Ray Masaki My article on creating a brand name went pretty well, so I wanted to follow it up with a little bit about logo design. So I realize how huge a topic branding and logo design is, so believe me, I am by no means saying that I am any kind of master of
- [When is it art, and when is it art for a t-shirt?](https://www.howtostartaclothingcompany.com/when-is-it-art-and-when-is-it-art-for-a-t-shirt/) - Written by Ray Masaki This is somewhat related to my previous post of knowing when to not use a design for your line. I think an extremely important distinction is knowing when something is an awesome piece of artwork, and when something is an awesome t-shirt design. There are many designs that overlap the two
- [How to design the best website for a clothing line](https://www.howtostartaclothingcompany.com/design-website-clothing-line/) - So assuming that you have a bunch of great products and you have the money to produce them, the next most important thing is to have a professional website. To us indie designers, a website is everything. It’s pretty much our only storefront, well, for those who can’t afford a brick and mortar store anyway. So like any store that you would visit in a mall or in SoHo or in Tokyo or wherever, it has to be presentable and professional and give the customer a good impression of your brand.
- [Building A Concept – Knowing When To Not Use A Design](https://www.howtostartaclothingcompany.com/building-a-concept-knowing-when-to-not-use-a-design/) - Written by Ray Masaki I’ve hinted in previous posts that I have lost a lot of money from deciding not to use designs. In fact, I hired a couple designers to work on a collaboration that is going unused. This brings me to the point of knowing when to not use a design. One of
- [How has technology helped and hurt the t-shirt community?](https://www.howtostartaclothingcompany.com/how-has-technology-helped-and-hurt-the-t-shirt-community/) - Written by Ray Masaki This topic was suggested by my buddy and fellow New Yorker, Bryan of Doctor Hazmat, who I incidentally met after first talking to him via twitter. It’s certainly an interesting question, but unfortunately I probably hold a heavy lean towards the idea that technology has greatly helped the t-shirt community. But
- [All T-shirt Printing Methods](https://www.howtostartaclothingcompany.com/all-t-shirt-printing-methods/) - Written by Ray Masaki Being in the t-shirt business, I’ve done a fair share of research on the t-shirt printing processes. I wanted to share all the processes I know, because I feel that it is useful for anyone that is starting out. Mind you, the only processes that I have personal experience with are
- [Creating a brand name for your clothing line](https://www.howtostartaclothingcompany.com/creating-a-brand-name-for-your-clothing-line/) - Written by Ray Masaki What is branding? I personally think branding is the most important thing when it comes to an online clothing business. Branding is what basically sells the item before the potential customer gets to see the item. And most of us don’t have the luxury of letting the customer see our product
- [Beginner Tips for Starting a Clothing Company](https://www.howtostartaclothingcompany.com/beginner-tips-for-starting-a-clothing-company/) - Written by Ray Masaki Question: Who is your t-shirt manufacturer? Do you make them in house or outsource them to get a tag and design printed on them? I don’t plan to make my own shirts. I would much rather buy a base t-shirt (a thicker, more quality t-shirt…and I want a variety of colors)
- [Brand Consistency for clothing companies](https://www.howtostartaclothingcompany.com/brand-consistency-for-clothing-companies/) - Written by Ray Masaki Preface I’ve been emailing with a guy who is interested in purchasing one of my t-shirt designs, and he asked me if I thought the design would be appropriate for his brand. Even though I like being paid, I honestly didn’t think that the design fit too well with his brand
- [Plan of Action - starting a clothing company](https://www.howtostartaclothingcompany.com/plan-of-action-starting-a-clothing-company/) - Written by Ray Masaki Question: So, i’ve got my first capsule-collection of tees made. 3graphics,3 styles. i did the photoshoot on Oahu (i love how it turned out) have two features on blogs, but i have yet to launch. here was my plan, in order: nice hangtags, (my tees are retailing at $65) biz cards
- [How to break even with your clothing line](https://www.howtostartaclothingcompany.com/how-to-break-even-with-your-clothing-line/) - Written by Ray Masaki Questions: Hello Ray, My name is Justin. I have pondered starting a clothing line. I’ve been doing extensive research because, well, if I do start one I’ll be running off a shoestring budget. Anyhow, I’ll cut to the chase and ask the questions I’ve been wondering about. Do you make your own shirts,
- [T shirt Packaging](https://www.howtostartaclothingcompany.com/t-shirt-packaging/) - Tips on t shirt packaging and easy ways to package t shirts to impress customers when selling t-shirts online. T shirt packaging examples
- [Lowdtown is Closing Down - Clearance Sale](https://www.howtostartaclothingcompany.com/lowdtown-closing-clearance-sale/) - Ray at lowdtown has written some awesome articles for this site and I thought it was only right that I help him when he needs it. Here is his post he wrote This post has been a long time coming, but it should definitely clear everything up for those confused with the state of Lowdtown.
- [Custom packaging that won’t break the bank](https://www.howtostartaclothingcompany.com/custom-packaging-that-won’t-break-the-bank/) - Written by Ray Masaki Custom packaging is one of those things that are icing on the cake. I think it’s awesome when I get a package that comes in an awesome box, or custom mailer, but it usually ends up in the trash regardless. The only thing I really care about in regards to packaging
- [What items can I sell besides t-shirts?](https://www.howtostartaclothingcompany.com/what-items-can-i-sell-besides-t-shirts/) - Written by Ray Masaki This is a really good question, but the answer obviously depends on what you consider your demographic to be. But one thing that is definitely important regardless of your demographic is that the product should be unique and professional. Try to steer clear of bandwagon products. You might make a quick
- [Screen Printing Vs Plastisol Transfers](https://www.howtostartaclothingcompany.com/screen-printing-plastisol-transfers/) - Plastisol transfers are the same quality as screen printing, except the design is printed onto release paper. This article compares plastisol transfers and screen printing.
- [Getting your line into boutiques/ shops](https://www.howtostartaclothingcompany.com/getting-your-line-into-boutiques-shops/) - What you should know before you approach a boutique/shop Being in a room with two buyers can be a very tense situation. Throw on top of that inexperience and you are quickly driving down the road of wrong decisions with signs of regret along the way. I felt like an amateur with terms like Consignment
- [How to name your clothing brand](https://www.howtostartaclothingcompany.com/how-to-name-your-clothing-brand/) - How to come up with the best name possible (for sure) Is it really that important for a new clothing brand to choose the right name? Is it possible? “It’s just a name.” I’ve heard several times. As someone who’s started projects from scratch quite a few times, I can guarantee that coming up with
- [What is the best blank t shirt brand to use](https://www.howtostartaclothingcompany.com/best-blank-t-shirt-brand/) - When it comes to blank t shirt brands, there are tons of options available. From the material, color, quality and intended use, you need to understand all aspects of the tees you select and how they affect your brand. There are many tough decisions to make when you are starting your own clothing company, however,
- [Interview with Ex-Boyfriend & BoredWalk](https://www.howtostartaclothingcompany.com/interview-with-ex-boyfriend-boredwalk/) - This interview is with Matt Snow and Meredith Erin who run Ex-Boyfriend and and BoredWalk Matt Snow, Chief Creative Officer: Head designer, responsible for execution of roughly 95% of the creative content across brands (Ex-Boyfriend and BoredWalk), from apparel design to web design and most things in between (branded collateral and other assorted marketing materials,
- [Interview with Pyknic](https://www.howtostartaclothingcompany.com/interview-with-pyknic/) - We had the opportunity to interview Pyknic, Pyknic is a very popular brand that was founded in 2006 and has been gaining popularity ever since. We wanted to interview the pyknic guys because they know about how a successful brand is made. Their interview gives a lot of insight into that and into the brand. Now
- [Glamour Kills Interview](https://www.howtostartaclothingcompany.com/glamour-kills-interview/) - I was very pleased to be able to interview the seriously cool and visionary dude behind Glamour Kills, Mark Capicotto. He has done amazing things with his brand and the success he is now enjoying should ignite the spirit and desire in all fledgling tshirt designers and fashion entrepreneurs! It can be achieved! Glamour Kills have just put out their summer line and it is immense! So enjoy the interview below and have a look at just a very select cross-s3ection of the new threads available!
- [Interview with Mark Capicotto of Glamour Kills](https://www.howtostartaclothingcompany.com/interview-mark-capicotto-glamour-kills/) - I had the opportunity to ask Mark Capicotto of Glamour Kills a few questions about starting a clothing company and this is what he had to say. How much money did you start your clothing line with? Glamour Kills: I started off with $300.00-$400.00. I really didn't have alot of capitol to start off with.
- [Interview with Snakes and Suits](https://www.howtostartaclothingcompany.com/interview-snakes-suits/) - A few questions with Johnny Minardi of Snakes and Suits about his company and advice he would give to those looking to start up a similar venture. Snakes & Suits is a clothing company from Chicago, IL. The brand launched on November 23rd, 2007. The company was started and is run by three friends with
- [How To Start a T-Shirt Business - FAIL](https://www.howtostartaclothingcompany.com/how-to-start-a-t-shirt-business-fail/) - I love this short video from Tom Peters. It is important to actually DO things. We need to get the ball rolling make mistakes and learn from them. Business isn't suited for the timid or the lazy. How to start your own clothing line.
- [Random Objects Clothing Interview](https://www.howtostartaclothingcompany.com/random-objects-interview/) - My name is Anthony Simpson and I am the owner & creative director of Random Objects... and I love quotes! Don't judge me. I grew up hearing quotes and they became deeply ingrained into me. I developed an interest and appreciation for them that still lasts to this day. The central focus for Random Objects
- [Interview with Go Ape Shirts](https://www.howtostartaclothingcompany.com/interview-with-go-ape-shirts/) - Do it if it’s something that you love. Don’t get into it for the money; don’t try to make a quick buck. I know this sounds cliche, but it’s really not work if you’re having fun doing it. Also, start small. You can always build.
- [Custom t-shirt packaging ideas](https://www.howtostartaclothingcompany.com/custom-t-shirt-packaging-ideas/) - Custom t shirt packaging is something that can set your product and brand apart from everyone else. Here are some custom t shirt packaging ideas to get you thinking outside the box.
- [Johnny Cupcakes Interview](https://www.howtostartaclothingcompany.com/johnny-cupcakes-interview/) - Johnny Cupcakes give a lecture in Chicago about his clothing company.
- [Mastermind Group: Think and Grow Rich](https://www.howtostartaclothingcompany.com/mastermind-group-think-and-grow-rich/) - Napolean Hill writes about the mastermind group as a key to success that will help you start your clothing company. A mastermind group is the coordination of knowledge and effort of two or more people, who work toward a definite purpose, in the spirit of harmony. So a group of people with common interests helping each other out. When I started out I made friends with a lot of designers and clothing company owners and picked their brains about everything. Our goal was to learn from each other and help each other succeed.
- [Blank t shirts - How to choose one](https://www.howtostartaclothingcompany.com/t-shirt-blanks-how-to-choose-one/) - What blank t shirt to print on, is important question for any clothing company. This article discusses the fit, quality, and price of different blank t shirts.
- [Ugmonk Interview](https://www.howtostartaclothingcompany.com/ugmonk-interview/) - So the first question…Ugmonk? Explain the name for us. Ugmonk is completely made up. It’s just easy to remember and weird enough to help it stand out. After doing freelance and contest shirts I decided that I wanted to create my own line and that’s when I started Ugmonk.
- [Top 5 mistakes in ecommerce design](https://www.howtostartaclothingcompany.com/top-5-mistakes-in-ecommerce-design/) - 1. Splash Page A splash page is the landing page of your site where it has a flash animation or just text that says “Enter”. A simple google search will show you tons of articles about why you shouldn’t have a splash page. There are two main reasons why a splash page sucks, it annoys
- [How to be a good client](https://www.howtostartaclothingcompany.com/good-client/) - 1. clear your mind of any image you have built up. A designer cannot read your mind so the finished product will never ever look exactly how you see it. And they will not spend the next year revising the design over and over in the hope that it might. Put your ideas in the designers hands, and be excited to see something completely unique by a creative professional. 2. look carefully at your chosen designers work, develop their brief in accordance with their personal style. stop asking me to draw sexy chicks. 3. Remember that a professional designer is not a way for you to exercise your artistic frustrations, They are not just a pair of hands for you to feel creative with. A professional designer does so because of an ability to come up with ideas not just realize them, and their ideas may well be better than yours.
- [Storenvy: Free online store review](https://www.howtostartaclothingcompany.com/storenvy-free-online-store-review/) - oday I’m reviewing a new e-commerce store system called storenvy which offers a free stores to everyone. It is most similar to big cartel which charges $10- $20 a month for it’s services but also includes a bunch of social networking stuff to get your site seen.
- [How to Prepare Artwork for T-Shirt Screen Printing](https://www.howtostartaclothingcompany.com/how-to-prepare-artwork-for-t-shirt-screen_printing/) - It may seem simple to prep artwork for screen printing, and it is, but there are a few key steps you should go through before sending it off the printer to ensure you are happy with the results and not left with a pile of shirts that don’t match your vision! Decide the Size &
- [Hunter S Thompson on the meaning of life](https://www.howtostartaclothingcompany.com/hunter-s-thompson-on-the-meaning-of-life/) - In April of 1958, a 22 year-old Hunter S. Thompson wrote a letter on the meaning of life when asked by a friend for advice. Dear Hume, You ask advice: ah, what a very human and very dangerous thing to do! For to give advice to a man who asks what to do with his life
- [Licensed Super Heroes: Interview with Jack of All Trades.](https://www.howtostartaclothingcompany.com/licensed-super-heroes-interview-with-jack-of-all-trades/) - I had the opportunity to interview Allan Goldberg who is the president of Jack of All Trades. They have a ton of superhero and band shirts that are really well designed and stand out above the rest.
- [Converting abandoned carts with remarketing](https://www.howtostartaclothingcompany.com/converting-abandoned-carts-with-remarketing/) - Have you ever been shopping on a website, added something to your cart, but then for whatever reason you decided not to buy it? Then you go about your day surf the web and the product you were looking at is advertised everywhere. This is called remarketing.
- [how to set up artwork for screen printing](https://www.howtostartaclothingcompany.com/set-artwork-screen-printing/) - Ray from Lowdtown wrote another good article about setting up your artwork for screen printing. I put in two comments below. What I’m real confused about is the printing method. I’m just about to have a real small launch and I don’t do ANY designs. I’ve hired an artist to do my designs, but if
- [How to promote your blog posts](https://www.howtostartaclothingcompany.com/how-to-promote-your-blog-posts/) - Learn how to promote your blog post and get more traffic by promoting your blog post. Facebook, twitter, SEO, RSS, we talk about all the ways to promote your blog post.
- [Protect your wordpress website from being hacked by TimThumb](https://www.howtostartaclothingcompany.com/protect-your-wordpress-website-from-being-hacked-by-timthumb/) - Been dealing with a ton of problems lately with malicious content getting onto my wordpress sites and making everything run slowly. All of this could have been prevented to. I heard of the security issue with the old TimThumb script but didn't do anything about it. Nothing was wrong with my websites so why would I need to change anything....
- [Clothing line tips for Craft Shows](https://www.howtostartaclothingcompany.com/clothing-line-tips-for-craft-shows/) - Eric Terry from Linty Fresh gives tips on getting your clothing line ready for craft shows.
- [The Golden Rule - treat your customers right](https://www.howtostartaclothingcompany.com/the-golden-rule-treat-your-customers-right/) - I've been rereading Napoleon Hill's book Think and Grow Rich and it is an amazing wealth of knowledge for anyone starting a clothing line. One thing he focuses on is the Golden Rule: One should treat others as one would like others to treat oneself.
- [Ten Things You Must Do When Starting Any Clothing Brand](https://www.howtostartaclothingcompany.com/starting-clothing-brand/) - Want to start a clothing brand? Here is a list of the ten things you must do when sarting a clothing brand to get you started off right.
- [Entreprenuership: The good the bad and the ugly](https://www.howtostartaclothingcompany.com/entreprenuership-the-good-the-bad-and-the-ugly/) - I love being an entrepreneur. It has been the biggest life changing experience but it wasn't always easy. I had just graduated from Cal State Northridge with a bachelors in design at the beginning of our countries financial problems. Design studios weren't hiring so I decided to just try and figure it out myself. This
- [Big cartel Review 2013](https://www.howtostartaclothingcompany.com/big-cartel-review-2013/) - In depth big cartel review for 2013. The pros and cons to working with big cartel as your e-commerce solution. Big cartel is easy to use but has doesn't have all the features other e-commerce solutions have.
- [Taxes for clothing companies. Are you ready?](https://www.howtostartaclothingcompany.com/taxes-for-clothing-companies-are-you-ready/) - April 15th is right around the corner. Are you prepared to file taxes for your clothing company? The biggest stress I have ever gotten is from tax season and not knowing how to prepare my taxes. Let me tell you from experience, avoiding the issue and waiting till the last minute doesn't work.
- [How to write a Mission Statement for your clothing company](https://www.howtostartaclothingcompany.com/how-to-write-a-mission-statement-for-your-clothing-company/) - Telling your story, how to write a great mission statement. 3 rules to a great mission statment. Tell people where you came from: how your brand started, what was the inspiration
- [Storenvy Review: Storenvy falls short of its promises](https://www.howtostartaclothingcompany.com/storenvy-review-storenvy-falls-short-of-its-promises/) - Review of storenvy e-commerce solution. In depth review of the positives and negatives of using storenvy. Storenvy vs bigcartel, which one to chose and why they are better.
- [SEO - Secrets the high priced consultants aren't telling you](https://www.howtostartaclothingcompany.com/seo-secrets-the-high-priced-consultants-arent-telling-you/) - I'm not going to add to the gigantic list of of great SEO resources and basic SEO 101 strategies that you can easily find all over the web. Instead, I'm going to go over a few secrets that I have developed specifically for my online store, Assault Apparel, that will help those of you who are like me and don't have any sort of money to use for marketing and PPC like some of the other t-shirt shops around town.
- [4 hour work week](https://www.howtostartaclothingcompany.com/4-hour-work-week/) - Going home for Christmas I have an 8 hour drive from Northern California to Southern California. I always use this time to load my mp3 player with a couple of audio books and try to soak in as much knowledge as possible on my boring drive down I-5. This time I decided to go back
- [Glamour Kill's Mark Capicotto AltPress Interview](https://www.howtostartaclothingcompany.com/glamour-kills-mark-capicotto-altpress-interview/) - When you think of clothing companies rooted in the music community, nothing should be more obvious than GLAMOUR KILLS CLOTHING. Not only has the brand spread to thousands of show-going bodies, but it's collaborated with bands, filmed live sessions, sponsored entire tours and released free samplers (most recently a covers compilation) since its foundation by MARK CAPICOTTO in
- [How to achieve a professional look on a tight budget](https://www.howtostartaclothingcompany.com/how-to-achieve-a-professional-look-on-a-tight-budget/) - This is probably a topic that most, if not all, indie brands think about. I know most of you reading this and interested in starting a clothing brand have considered ways to spend less money while still looking professional. Unless you have some sort of substantial backing, chances are that you’re going to try to
- [Guide to Starting a Clothing Company](https://www.howtostartaclothingcompany.com/guide-starting-clothing-company/) - 2 Years ago I started up a clothing company that I slowly began to doubt and eventually I abandoned it even though it generated pretty good profits for a time. Since then I have been planning a new business and have been constantly re-evaluating my ideas and designs. The bottom line is I learned a lot from starting a company even though it wasn’t entirely successful. I also have learned a lot from reading through these forums. I wanted to write to this to give a complete guide to every aspect of starting a company. This is going to be a lengthy guide but if you are new to this I think you have a lot to learn from my mistakes and experiences.
- [Legalities of Starting a Clothing Company](https://www.howtostartaclothingcompany.com/legalities-starting-clothing-company/) - Starting a clothing line is similar to starting any other business; there is more to it than what meets the eye. When starting a company, before you officially do business, you want to make sure you have all your bases covered. The kinds of things you want to make sure you cover are any liabilities
- [Branding: The Linty Fresh Experience](https://www.howtostartaclothingcompany.com/linty-fresh-branding/) - Linty Fresh is an up and coming clothing company that have done an amazing job branding themselves. I got the opportunity to ask Eric Terry, the mastermind behind Linty Fresh, a few questions about his brand.
- [3 Considerations Before Launching Your Clothing Line](https://www.howtostartaclothingcompany.com/3-considerations-before-launching-your-clothing-line/) - After 2 years of running Linty Fresh, I’ve learned a lot of things, many resulting from trial and error. Thinking back, these are the top 3 things that were (or would have been) really important to consider when starting my clothing line
- [Bigcartel CSS customization: Introduction](https://www.howtostartaclothingcompany.com/bigcartel-css-customization-introduction/) - What is CSS? Cascading Style Sheets (CSS) is a style sheet language used to describe the presentation of a document. The css of a website basically lets you style the site with background, different fonts, and colors for the site. What the guys at bigcartel said about editing your stores CSS We recommend using one
- [20% OFF Discount Code for Thread's not Dead](https://www.howtostartaclothingcompany.com/20-off-discount-code-for-threads-not-dead/) - I have an exclusive discount code for the readers of my blog. Use the code "HOWTO20" for 20% off Thread's Not Dead. Threads not Dead is an e-book written by Jeff Finley of Go Media with the help of many big names in the clothing industry (including myself). What if the most prolific and influential
- [10 articles every clothing entrepreneur should read](https://www.howtostartaclothingcompany.com/10-articles-every-clothing-entrepreneur-should-read/) - Characteristics of successful clothing line owners, Costs of Starting a clothing line, How to advertise and market your clothing line, How to launch your clothing line, Why you should pay a professional to print your shirts, SEO secrets the high priced consultants aren’t telling you, Stop trying to do it all and delegate, It’s not all about the product, How I became one of the top online t-shirt companies by being a nice guy, How to get your cool clothing line reviewed by a t-shirt blogger
- [Visual editor not working wordpress 3.5.1 Quick Fix ](https://www.howtostartaclothingcompany.com/visual-editor-not-working-wordpress-3-5-1-quick-fix/) - I've found a fix for this problem where the visual editor not working wordpress 3.5.1 The problem seems to be old javascript. What I did to solve the problem was install "Use Google Libraries" and clear my cache
- [Cashflow Quadrant ](https://www.howtostartaclothingcompany.com/cashflow_quadrant/) - I was reading Cashflow Quadrant and I thought a lot of clothing companies could benefit from this information. The cash flow Quadrant has 4 sections...
- [Stheart Clothing Interview](https://www.howtostartaclothingcompany.com/stheart-clothing-interview/) - When and why did you decide to start STHEART Clothing? The first tees I ever printed for STHEART were back in the summer of 2005... You’ll definitely see Stheart venturing more & more into the bold aspect of art with future releases, but the loud; colorful designs will still have it‘s contribution.
- [Stop setting limitations for yourself](https://www.howtostartaclothingcompany.com/stop-setting-limitations-for-yourself/) - Limiting beliefs: the beliefs or decisions we make about ourselves and/or our model of the world that limit the way we live our life. We all do this. We tell ourselves that we can’t do something. I can’t cook, I can’t draw, I can’t be a boss for someone else. There is a great quote by Henry Ford “Whether you believe you can or you can’t, you’re right”. If you’re starting a clothing liney you need to push past those limiting beliefs and open your mind up to the possibilities that are out there.
- [Updated HTSACC, do you want any changes?](https://www.howtostartaclothingcompany.com/updated-htsacc-do-you-want-any-changes/) - I've done a bad job of categorizing each post so I went in and changed everything that was set to uncategorized and put it where it is supposed to be. I'm trying to make this site better so here is the time to give me any advice about what you think I can do. I
- [Selling Tee Shirts Through Social Networking](https://www.howtostartaclothingcompany.com/selling-tee-shirts-social-networking/) - Some of the most visited sites daily on the internet are various social networks. The largest demographic of these sites are the people who purchase the most tee shirts of any other group. There are many tee shirt brands that have launched to success with just a small beginning presence on a social network. Depending
- [Branding Your T-Shirt Business](https://www.howtostartaclothingcompany.com/branding-tshirt-business/) - Creating a brand identity is one of the most important aspects of building a successful clothing line. Your brand identity is how your customers are able to identify your business, and is achieved by any images, lingo, philosophy or other details about your clothing line. It’s what makes your business unique, and in a world
- [Printing it yourself VS hiring it out](https://www.howtostartaclothingcompany.com/printing-hiring/) - My buddy David Murray over at SEIBEI wrote this great article about doing screen printing vs hiring it out. I get e-mails all the time from people who want to learn screen printing and start their own t-shirt line. It’s always a very tricky issue for me to tackle, because the way I came into
- [Discover Your Market: A look at something new](https://www.howtostartaclothingcompany.com/discover-market/) - Two important things When taking on the endeavor of a new market it is always important to realize and address couple things. The first is that you must realize that you are doing something new. Hence, all of your experience that is in marketing but is not in the same niche is almost irrelevant and
- [How To Start a T-Shirt Business - Intro](https://www.howtostartaclothingcompany.com/im-starting-a-blog/) - There's a bunch of information out there on how to start an online t-shirt business but I haven't found very much info where the writer was in the trenches building their business while writing it. I'm going to try and document everything I've gone through and everything I'm currently going through. The topics will include:
- [Choosing the right business partners](https://www.howtostartaclothingcompany.com/choosing-the-right-business-partners/) - I have individually headed the development of business opportunities, however, in others I have decided to work with partners. I will tell you upfront that I enjoy partnerships more than flying solo. If there is one red flag to mention about partnerships it is that some people get greedy and want all the rewards. Sharing makes a business work. The first piece of advice I am going to give is: Don’t just look at money signs, look at the pleasure you are going to get from building this business and seeing it succeed with the people you are sharing this adventure with. It is very important that if you are only focused on money you are missing out on the big picture of what will truly make you successful.
- [Art Direction](https://www.howtostartaclothingcompany.com/art-direction/) - You need to be a part of your company and give proper art direction for a design to succeed. The worst jobs I’ve had were when the client didn’t really know what they wanted and couldn’t even answer my basic question about where they want the designs direction to go. The saying “I’ll know what I want when I see it” is very painful for a designer because they can be working hours on a design only to find out that it wasn’t what the client wanted.
- [7 Creative Ways to Promote Your T-Shirt Store Online](https://www.howtostartaclothingcompany.com/7-creative-ways-to-promote-your-t-shirt-store-online/) - Pop Culture tees writes about 7 ways you can promote your online store and improve your clothing line. They include everything from traditional advertising and affiliate programs to writing a blog or getting blogs to post about your clothing line.
- [How To Start a T-Shirt Business - Background Info](https://www.howtostartaclothingcompany.com/4/) - Design You don't have to go to Art Center to become a great graphic designer. Yeah I would've loved going there but I don't think I would've loved paying the bills. The truth is, only you can make yourself become a better designer- and it doesn't matter that much where you go. You should do
- [Business Plan - Roadmap to success](https://www.howtostartaclothingcompany.com/how-to-start-a-t-shirt-business-business-plan/) - The real value of creating a business plan is not in having the finished product in hand; rather, the value lies in the process of researching and thinking about your business in a systematic way. The act of planning helps you to think things through thoroughly, study and research if you are not sure of
- [How To Start a T-Shirt Business - Branding](https://www.howtostartaclothingcompany.com/how-to-start-a-t-shirt-business-branding/) - Niche in the Marketplace Now that you have systematically analyzed your industry, your product, your customers, and the competition, you should have a clear picture of where your company fits into the world. My biggest strength is my ability to communicate ideas and my sense of humor. There are a lot of companies out there
- [Good Customer Service for clothing companies](https://www.howtostartaclothingcompany.com/good-customer-service-good-customer-service-clothing-companies/) - When selling t-shirts online, a major thing that determines your long term success in the industry is how well your customer service is. Of course your t-shirt designs have to be good in order for people to want to buy, but what makes people really buy from you is how much they like you; how
- [Using Special Offers To Sell More Tee Shirts](https://www.howtostartaclothingcompany.com/special-offers-sell-tee-shirts/) - As a whole, humans are programmed to avoid loss and danger. Without this basic instinct, the human race would have a difficult time surviving. Subconsciously, humans are constantly watching for cues that might suggest danger or the possibility of experiencing dramatic loss that lead them to flee or evade the problem as quickly as possible.
- [Creating A Viral Marketing Campaign For Your Brand](https://www.howtostartaclothingcompany.com/creating-viral-marketing-campaign-brand/) - The focus of viral marketing is the fact that it has the ability to replicate itself without any outside assistance. A viral marketing campaign is one which allows and motivates customers who are exposed to the campaign to actively help spread the word themselves. Your customers pass on the word to other potential customers either
- [Myspace Marketing (for Your Clothing Line)](https://www.howtostartaclothingcompany.com/myspace-marketing-clothing-line/) - ocial networks are great tools for promotion to many small businesses. Myspace marketing is becoming more and more common, and nearly every business has a Myspace page. Does yours? If not, well I guess you already know what I’d suggest. If you plan on getting started or do happen to have a Myspace page for
- [An Advanced Strategy To Sell More T-Shirts](https://www.howtostartaclothingcompany.com/advanced-strategy-sell-tshirts/) - Plenty of t-shirt sites offer specials. Buy three get one free, free shipping of orders totaling a certain amount, percentage off an order and a bunch of others to increase the amount of the purchase. One method that isn’t seen too often is the standard up sell. Many large online retailers use this method successfully,
- [Engaging Your Visitors Will Sell More Tee Shirts](https://www.howtostartaclothingcompany.com/engaging-visitors-sell-tee-shirts/) - When someone gets involved they tend to be more committed to something than someone just passing by. When people interact online they may be doing a multitude things like instant messaging while surfing the web. As a web site owner, you really have no idea whether you have a visitors full attention since you are
- [How to properly contact an artist](https://www.howtostartaclothingcompany.com/how-to-properly-contact-an-artist/) - I have gotten a lot of emails being a freelance designer myself and most people don’t know how to properly contact artists. The worst is when I get an email that say “how much for a design”. Really… that’s all I have to go on. I don’t even know who the person is, what their company does, or if I am even the right person for the job. Please don’t do this if you expect to get any kind of response.
- [It’s all about timing: selling seasonal shirts](https://www.howtostartaclothingcompany.com/timing-selling-seasonal-shirts/) - When it comes to seasonal shirts timing is everything. I created the shirt “Live every week like it’s shark week” last year during a t-shirt competition and got them printed just in time for shark week. Until that point I hadn’t done much business online it was just hobby. That weekend I sold 20 shirts,
- [Building Brand Loyalty Amongst Your Customers](https://www.howtostartaclothingcompany.com/building-brand-loyalty-customers/) - A product is a blend of multiple features which is positioned and distinguished by way of some special offering to establish it as a brand. And, if a customer is loyal towards a particular brand, it means a product has fulfilled all the requirements of a customer and satisfying a customer translates the brand into
- [The Tale of Johnny Cupcakes](https://www.howtostartaclothingcompany.com/johnny-cupcakes-article/) - It started with a nickname. Every day, Johnny Earle would go to work at the Braintree, Massachusetts, music emporium Newbury Comics, and every day his colleagues would call him something different. "Hey, Johnny Appleseed; Johnny Pancakes; Johnny Cupcakes!" Somehow, Cupcakes stuck. That was back in 2000, when Earle was ordering T-shirts for his metal band, On Broken Wings.
- [Interview with Kyle Crawford, the man behind Electric Zombie](https://www.howtostartaclothingcompany.com/interview-with-kyle-crawford-the-man-behind-electric-zombie/) - I'm very glad to say that the first interview for tee shirt fashion is with Kyle Crawford of Electric Zombie. I want this interview to speak for itself, but I will say that I chose Kyle as the first interview not only because I admire his work with Electric Zombie, but also because of his
- [Interview with Eric Terry of Linty Fresh](https://www.howtostartaclothingcompany.com/interview-with-eric-terry-of-linty-fresh/) - Want to start your own business or run your own brand? Then you'll enjoy this interview with Eric Terry, the owner of well known indie tee shirt brand Linty Fresh. We were fortunate to interview Eric, who gives great advice and insights into Linty Fresh, branding and the industry. Linty Fresh continues to be successful
- [Interview with Paper Root](https://www.howtostartaclothingcompany.com/interview-with-paper-root/) - One of my personal favorite new brands out there is Paper Root. That was one of the reasons I wanted to interview them. Paper Root is a unique brand, one of my favorite things about them is they focus more on the art. They aren’t constrained by anything. I love how you never know what
- [Threadless: The Do-First Work Ethic](https://www.howtostartaclothingcompany.com/threadless-dofirst-work-ethic/) - Jeffrey Kalmikoff and Jake Nickell, co-founders of Threadless, talk about how they transformed a fun side project into a multimillion dollar company.
- [Make Your T-Shirt Packaging Memorable](https://www.howtostartaclothingcompany.com/tshirt-packaging-memorable/) - When you ship out shirts to your customers, it’s your last chance to make a positive, professional and lasting impression. Beyond the obvious – shipping good product that’s neatly folded and arrives without being all beat up – there’s a lot you can do to go above and beyond and make your customer’s purchasing experience
- [New Comment System + Feedback System](https://www.howtostartaclothingcompany.com/comment-system-feedback-system/) - I decided to use Disqus which is a comment replacement system for Wordpress and other blogging platforms. In addition to all basic functionality, it is also well integrated with Facebook Connect and Twitter. I want to make this more of a community and promote sharing of all the information posted on this site. Please post
- [Sometimes you don't need Internet Marketing](https://www.howtostartaclothingcompany.com/internet-marketing/) - I am fortunate enough to help a lot of clothing companies create awesome sites with my company Double Dragon Studios. While I am in there putting in all the code I also get a chance to look at all their web statistics. The one thing that surprised me the most was how little internet marketing
- [We are on Facebook!](https://www.howtostartaclothingcompany.com/facebook/) - I just signed up for a page at Facebook. I know I am behind the times but at least I am starting now. I think it will be a good way for store owners to connect with each other. You can post in the discussions section, upload photos of your products, or just post a
- [Craft Show Tip: Peacocking](https://www.howtostartaclothingcompany.com/craft-show-tip-peacocking/) - I just signed up for Renegade LA and SF today and was thinking about writing some articles about craft shows. If you haven't heard about Renegade, check them out. They have a couple around the US and they usually have a good crowd. My tip today is about peacocking. You might have heard of the
- [How much is enough?](https://www.howtostartaclothingcompany.com/how-much-is-enough/) - I was talking with my sister the other day and she was unhappy that she is still making 50k at her architecture job which is what she made 3 years prior. 50k to me is a lot of money, and it's hard to understand where she is coming from that 50k a year isn't enough.
- [Shows: go big or go home](https://www.howtostartaclothingcompany.com/shows-go-big-or-go-home/) - When I first started I sold shirts at community colleges. It only cost $25-50 for the day but I never made very many sales. Another vendor at one of the colleges told me to keep on doing the colleges with small fees. She said even if you don't make a lot of money you can't
- [So what exactly do you do...](https://www.howtostartaclothingcompany.com/so-what-exactly-do-you-do/) - Whenever I meet new people they inevitably ask me what I do. I usually just say I'm an entrepreneur and try and be as vague as possible because I really don't want to get into the details because they wouldn't understand. It's not even that the concepts are that hard to understand I feel it's
- [Design Process for t-shirts](https://www.howtostartaclothingcompany.com/design-process-for-t-shirts/) - Written by Derek Deal I get asked a lot how i go about making my designs so i figured I’d give a general overview of how I work. The video above is a time lapse of the entire process of a design i did for The Amity Affliction. If you’re one of them readin’ types,
- [Viral Marketing On Facebook 102](https://www.howtostartaclothingcompany.com/viral-marketing-on-facebook-102/) - Another legit tip for start up brands and any product based company in general, this one will save you money. I have spent a lot of hours with clients discussing each detail and option that a start up clothing line may have. Tag, no tag, or inside tag. Big print, little print, this font ,
- [Viral Marketing On Facebook 101](https://www.howtostartaclothingcompany.com/viral-marketing-on-facebook-101/) - Simple, free and only takes a few seconds. Viral marketing on Facebook is one of the most effective ways to brand your company and get more sales. There are a few techniques that I have stumbled upon over the years that I would like to share with you. All these ideas are free and take
- [Is free shipping a good idea?](https://www.howtostartaclothingcompany.com/free-shipping-good-idea/) - I had this discussion with my buddy David over at SEIBEI. I was thinking about raising my prices to include shipping, mostly so when retailers looked at my site they wouldn't see that we are selling shirts for $20 and that we charge them more then 50% of the cost for wholesale. Here is what
- [Craft Show Tips with SEIBEI](https://www.howtostartaclothingcompany.com/craft-show-tips-seibei/) - I talked with David Murray of Seibei a little bit about setting up at Craft Shows. Here are some of his words of wisdom. You can check out all my comments in red. STAY ORGANIZED In reality my setups aren't that crazy, usually. Just hang up some shirts, display your banner, and have all of
- [How much should you charge?](https://www.howtostartaclothingcompany.com/how-much-should-you-charge/) - When I get new products like sunglasses or accessories sometimes I ask my friends how much they would buy them for. I've done this a few time and most of the time they come back with the question "We'll how much did you pay for them". The question is not how much you pay for
- [Make Decisions](https://www.howtostartaclothingcompany.com/decisions/) - I've been reading the 37signals book called Rework and I really liked what they had to say about making decisions Decisions are temporary so make the call and move on Done. Start to think of it as a magical word. When you get to done it means something's been accomplished. A decision has been made
- [how NOT to contact a T-shirt blogger](https://www.howtostartaclothingcompany.com/contact-tshirt-blogger/) - This was originally posted by Dejan at Tee Zine Tee zine is around for quite some time now, and as you may presume I get a LOT of emails from various T-shirt labels, asking if they could be featured on Tee zine. Among all of them, there is a certain amount of emails which seem
- [Print to order sites don't work](https://www.howtostartaclothingcompany.com/print-order-sites-work/) - Alright they work but they don't have your best interests at heart. There are sites like spreadshirt, zazzle, and cafe press that will take care of the printing and shipping to your customers but the quality and profits aren't amazing. Like most things the greater the risk the greater the reward. Lot's of people want
- [New Threadbird site plus Free Shirts](https://www.howtostartaclothingcompany.com/new-threadbird-site-plus-free-shirts/) - Threadbird 2.0 is now live! http://www.threadbird.com What’s New? - We print more than just t-shirts! We offer Offset Printing (Business Cards, Postcards and More), Stickers, Buttons and Screen Printed Posters! - More information on all products. Each product has its own page that shows available sizes, information about the product, available colors and pricing! We
- [I've almost reached 1k comments on this site](https://www.howtostartaclothingcompany.com/ive-almost-reached-1k-comments-on-this-site/) - I was checking my stats today and am 14 comments shy of reaching 1k comments. That's an average of 5.3 comments per post. Thanks for all the feedback guys.
- [Bigcartel just got better - ecommerce analytics](https://www.howtostartaclothingcompany.com/bigcartel-just-got-better-ecommerce-analytics/) - Bigcartel just introduced this new feature to allow google analytics on your store. This isn't anything new but now you can get e-commerce data which is amazing news. What this will allow in google analytics is for you to see exactly where your sales are coming from. So now that you can track where your
- [Stop emailing me!](https://www.howtostartaclothingcompany.com/stop-emailing-me/) - Let me start out by saying I don't mind getting email and I like helping people out..... but most of the emails I get are all the same. It's usually someone that stumbles across my site then proceeds to email me with something like the following, "Hey I'm starting a clothing company, how do I
- [Denzel Washington's 2011 commencement speech](https://www.howtostartaclothingcompany.com/denzel-washingtons-2011-commencement-speech/) - I started watching this speech and it is pretty bad in the beginning but I let it keep going while I made some food. At 6:45 is when it starts getting good and I would advise you to fast forward to this point. Denzel Washington talks about putting yourself out there and not being afraid
- [Jonas Bevacqua found dead](https://www.howtostartaclothingcompany.com/jonas-bevacqua-found-dead/) - An autopsy was scheduled Wednesday for the co-founder of an Orange County-based clothing company found dead in his Laguna Beach home, authorities said. Jonas Bevacqua, 33, helped found LRG, or Lifted Research Group, in 1999 with Chief Executive Robert Wright. Bevacqua also was the Irvine company's creative director. “Jonas was a mentor to an astonishing
- [5000 Twitter Friends in 90 Days](https://www.howtostartaclothingcompany.com/5000-twitter-friends-90-days/) - originally posted on tee biz
- [Bullshit Detector - for websites](https://www.howtostartaclothingcompany.com/bullshit-detector-websites/) - So I've run into a lot of people talking the talk, gloating about how well their company is doing, or trying to get me involved with their project. If I don't know you I will be skeptical and look at a few things that will let me know if you are full of shit : )
- [Feedback! Tell me what you think about this site](https://www.howtostartaclothingcompany.com/feedback-site/) - I've been running this site for a little under a year. I've become the place to find information about starting a clothing company on the web and reach 15,000 visitors every month. I've been trying to update the site regularly and I just want to get some feedback.
- [Seth Gerszberg lecture - Ecko unltd.](https://www.howtostartaclothingcompany.com/seth-gerszberg-ecko-unltd/) - This is the seventh annual Richard M. Clarke Distinguished Entrepreneurial Lecture, held on May 4, 2006, at Fairleigh Dickinson University's College at Florham. It was presented by the Rothman Institute of Entrepreneurial Studies, part of the Silberman College of Business. Seth Gerszberg is president of Marc Ecko Enterprises. He, along with Head Designer Marc Ecko
- [We are now mobile phone friendly!](https://www.howtostartaclothingcompany.com/we-are-now-mobile-phone-friendly/) - 10% of our views come from mobile phones so I put in a plugin that makes it easier for you to view this site on your mobile phone. Please comment to let me know if it works well or anything you think that needs to be changed. Thanks, - Jonathan Kruse
- [Screenprinting vs. Direct to Garment Digital Printing(DTG)](https://www.howtostartaclothingcompany.com/screenprinting-vs-direct-to-garment-digital-printingdtg/) - I wrote this article for my blog, Tee Spotter. I review and write about clothing lines and similar topics. I figured this would be a good resource to post here. @Tee Spotter on Twitter Hey all. I’ve been thinking about writing this article for a while now and after asking for feedback, some people had
- [Outright, help with your book keeping and taxes](https://www.howtostartaclothingcompany.com/outright-help-with-your-book-keeping-and-taxes/) - When I started a clothing company I didn't think about all the work that went into keeping track of all my expenses and income and how much of a pain in the ass it would be to do taxes. If I did I would probably of just wanted a regular job to avoid the stress
- [Get more traffic with less work](https://www.howtostartaclothingcompany.com/get-more-traffic-with-less-work/) - I remember when I started I searched all the articles on t-shirt forums to figure out how to get traffic to my site. A lot of what people said to do was tedious and time consuming and a lot of it didn’t work for me. I remember being on myspace for hours adding a bunch
- [How to get more likes on Facebook](https://www.howtostartaclothingcompany.com/how-to-get-more-likes-on-facebook/) - I saw this on the Oatmeal and it is a great post for what not to do on Facebook, and hilarious as always. Click the image below to view the whole post on Oatmeals website.
- [How to find your total sales tax in paypal for 2011](https://www.howtostartaclothingcompany.com/how-to-find-your-total-sales-tax-in-paypal-for-2011/) - I always use google to try and find answers to my questions but somehow I couldn’t find any good information on how to find the total sales tax for 2011. I figured it out myself and decided to write a step by step process on how to find the sales tax for the 2011 in
- [Top 20 T-Shirt Blogs](https://www.howtostartaclothingcompany.com/top-20-t-shirt-blogs/) - I had a post on this site for a giant list of t-shirt blogs that was very popular but haven't updated it in a while. I had their page rank in the list so you could see how important google views the sites but there is a lot more information to compare all these sites.
- [Free Halftone Pattern Overlay](https://www.howtostartaclothingcompany.com/free-halftone-pattern-overlay/) - Working for Teefury, I sometimes have to modify art to reduce color counts to suit our 6 color maximum. I’ve uploaded this PATTERN OVERLAY that can be used from Layer Styles to fill a layer with a halftone pattern. It’s a faster way to change an area of color to a halftoned representation, and since
- [Inking 101 - Spidey Cover](https://www.howtostartaclothingcompany.com/inking-101-spidey-cover/) - Original article posted at deviant art Hey Guys, Thought I would put up a little step by step detailing how to create a cover for Marvel. You don't have to read the whole thing if you don't want but, if you do, I hope you find it helpful. The piece was penciled by me with
- [It's about how hard you can get hit](https://www.howtostartaclothingcompany.com/its-about-how-hard-you-can-get-hit/) - saw this video recently and thought I would share.
- [New e-book about starting a clothing company: releases on 4/19](https://www.howtostartaclothingcompany.com/new-e-book-about-starting-a-clothing-company-releases-on-419/) - Threads not Dead is an e-book written by Jeff Finley of Go Media with the help of many big names in the clothing industry (including myself). Here is the description What if the most prolific and influential people in the modern t-shirt design scene got together and discussed everything they wish they knew when they
- [Social Brading Basics](https://www.howtostartaclothingcompany.com/social-brading-basics/) - I saw this on smallbiztrends.com Combining social media marketing with traditional branding efforts may be the wave of the future. After all branding is one area social media can help social media the most, establishing brand identity in a way that once required much larger budgets. The following roundup looks at social media, branding, small
- [How to get more blogs to post about you](https://www.howtostartaclothingcompany.com/how-to-get-more-blogs-to-post-about-you/) - By Adam Hendle at I am the trend After having several companies ask how to get blogs to post about them I decided to throw this video together to give a few tips. 1. Be Personal 2. Be Persistent 3. Send Products 4. Offer Affiliate Programs.
- [T-shirt design tips: Halftones](https://www.howtostartaclothingcompany.com/t-shirt-design-tips-halftones/) - This article was written by Sol Amstutz Utilizing halftones is a pretty quick and easy step to create the illusion that you are using more colors in your design than you actually are. Subsequently, this will help cut down printing costs for your client which will make them happy. The important thing about halftones is
- [You're self employed with your business, now what?](https://www.howtostartaclothingcompany.com/youre-self-employed-with-your-business-now-what/) - In the beginning I worked as hard as I could to do everything. I wanted to make it and be able to live off of the clothing company I started. This made me work long hours with little sleep to try and get everything done. T-shirts were everything for me for a little while. I
- [410 BC Packaging.](https://www.howtostartaclothingcompany.com/410bc_packaging/) - Andy over at Hide Your Arms wrote this article about 410bc's new packaging. 410BC sent me a tee a little while back (which will likely be posted soon), and I loved the packaging that it came in so much that I meticulously peeled away the customs label, 410BC return address sticker, my address, the postage
- [Typography for t-shirt designs](https://www.howtostartaclothingcompany.com/typography-tshirt-designs/) - Article by: Austin Martin I could go for days about typography. Typefaces, kerning, leading, tracking, etc., etc. I thought, "Hey! I’m sure most people don’t really know the basic fundamentals of typography!". This is not an insult to anyone’s knowledge. Many people on here haven’t gone to school for design or haven’t really done much
- [How to connect multiple paypal emails - tutorial](https://www.howtostartaclothingcompany.com/connect-multiple-paypal-emails-tutorial/) - Paypal has a lot of different options but it always seems like you will never use most of them and it is difficult to find the ones you want. Today I got a paypal payment to the wrong email. I did a bit of research and found that you could connect up to 8 emails
- [Line Work for t-shirt designs](https://www.howtostartaclothingcompany.com/line_work_for_tshirt_design/) - Written by: Sol Amstutz Here are a lot of ways an illustration can be ruined, and a big one is line work. The line work is almost like the skeleton of an illustration, because you build everything else from it. There are a few very simply steps you can take to take your line work
- [Coloring Tips for T-shirt Designs](https://www.howtostartaclothingcompany.com/coloring-tips-tshirt-designs/) - Written by: Sol Amstutz Ah, coloring. It’s something every artist has loved since childhood, and some have grown to hate. Once again, like most things that are part of a greater whole, how you choose to color a piece can make or break it. Being color savvy is key, especially when working on things that
- [Interview with Dance Party Massacre](https://www.howtostartaclothingcompany.com/interview-dance-party-massacre/) - Dance Party Massacre is a small clothing line with its roots based in Boston, MA. Drawing inspiration from film, music, pop culture, and nightlife, it's a youth-oriented brand with an independent spirit. It's conceptually-driven with the main focus based upon horror elements, and juxtaposing them with a fun edge. Started in 2007 by designer Alex
- [Band T-shirt Tutorial](https://www.howtostartaclothingcompany.com/band-tshirt-tutorial/) - This article was originally posted on Go Media’s blog by Jeff Finley. The Project: You’re hired to create a “sick” t-shirt design for a major label Metal band. Their fans also listen to Metallica, Slayer, Slipknot, and Mushroomhead. Describe how you would make something that would appeal to those fans and sell at stores like
- [Interview with Flying Mouse](https://www.howtostartaclothingcompany.com/interview-flying-mouse/) - Over the past few months I’ve been fortunate enough for the opportunity to have some lengthy discussions about the t-shirt industry and get to know one of today’s top and one of my favorite designers. Chow Hon Lam (aka Flying Mouse) is revered in the t-shirt design world and you’ve no doubt seen his awesome work all over the internet. In the past he has been awarded newcomer of the year and most printed artist on Threadless, has took up the recent challenge of creating a new design everyday and now is branching out with his own clothing line.
- [Want You to Want Me: The Art of Liking and Persuasion ](https://www.howtostartaclothingcompany.com/art-liking-persuasion/) - By Bo Mekavibul for www.iamthetrend.com People either like you or they don’t and there is nothing that you can do about it, right? Wrong! In this second installment of psychology-related articles, I will be discussing the importance of liking and the power of persuasion. Although it is impossible to come up with a formula that
- [ Creating a Good Brand Description](https://www.howtostartaclothingcompany.com/creating-good-brand-description/) - Describing your brand properly is a necessary skill for building a successful clothing line. Not only does it help clarify what your company is all about, it also shows that the people behind the brand are knowledgeable on what they’re selling and know how to present a great idea. Your brand profile should be included
- [Selling With Social Media](https://www.howtostartaclothingcompany.com/selling-social-media/)
- [Do’s And Don’ts: Getting Your T-Shirts Reviewed](https://www.howtostartaclothingcompany.com/dos-donts-tshirts-reviewed/) - The genesis for this article was an email I received a few days ago from a new clothing line (who shall rename nameless) that was also sent to about a dozen other blog owners in the industry. I know this for a fact because it the author of the email used CC instead of BCC, allowing myself and all the other addressees to see exactly who he had sent it to.
- [Interview with Paul Baines from Buy-Tees.net ](https://www.howtostartaclothingcompany.com/interview-paul-baines-buyteesnet/) - Almost two months ago, Assault had the honor of being reviewed by Buy-Tees.net. After reading what came from that review, I felt compelled to dig in on the mind of Paul, co-owner and main contributor at Buy Tees. I was very impressed with both the writing style and in-depth review of the art itself, rather
- [SEO for Apparel and T-Shirt Companies ](https://www.howtostartaclothingcompany.com/seo-apparel-tshirt-companies/) - Tim Toomey from Assault Blog and Assault Shirts talks about how to get SEO results without spending a lot of money. He gives some great tips for keyword strategies, blog strategies and coding strategies.
- [5 Steps To Successfully Managing Your Clothing Brand](https://www.howtostartaclothingcompany.com/5-steps-successfully-managing-clothing-brand/) - I saw this post by Rachelle Hynes on behance and thought it was a really simple checklist about what you should be doing with your clothing brand. One thing that I wanted to add is that you need to communicate your message so everyone can easily understand it. If you don't do this then there
- [How to Sell T-Shirts Using Twitter](https://www.howtostartaclothingcompany.com/sell-tshirts-twitter/) - Twitter.com has become very popular in today’s internet world. A February 2009 Compete.com blog entry ranks Twitter as the third largest social network (behind Facebook and MySpace), puts the number of users at roughly 6 million and the number of monthly visitors at 55 million. Those are numbers that are hard to ignore and is
- [Your First Printing Experience: How to Prepare](https://www.howtostartaclothingcompany.com/printing-experience-prepare/) - This article assumes that you (the reader) have already started your company, have designs that you would like to print and have found a printer to work with. It is intended to walk you through the process of your first print and bring up any “did you knows”. Enjoy! Prepare your files for print. Select
- [Color Resources for Tee Designers](https://www.howtostartaclothingcompany.com/color-resources-tee-designers/) - You’ve been working on a design in your spare time for 5 days straight… and almost everything is perfect. Everything except the colors. You have 4 different variations laid out in illustrator and keep flipping back between them. You’ve already switched the shirt colors half a dozen times, changed your bright red to something a
- [Tutorial: Global Color in Illustrator](https://www.howtostartaclothingcompany.com/tutorial-global-color-illustrator/) - This Article was written by Derek Deal and was originally posted on the Black Axe Blog. I recently started predominantly using Illustrator to color my designs since starting The Black Axe. So far its been going pretty well. My file sizes are a fraction of what they used to be and pre-press has been a
- [Designers Guide to the Apparel Printing Industry](https://www.howtostartaclothingcompany.com/designers-guide-apparel-printing-industry/) - Over the last couple of years the GoMediaZine has been a cookie jar full of tips, tutorials & practical advice about designing for apparel. There have been in depth tutorials, lots of inspiration, a fantastic three-part series full of experience & advice - we even showed you how to ‘Make it look like Affliction‘. And just in these last couple of months, we showed you how to make photorealistic mockups of your apparel designs.
- [How to Make Your T-Shirt Shop Stand Out and Sell More](https://www.howtostartaclothingcompany.com/how-to-make-your-t-shirt-shop-stand-out-and-sell-more/) - As web designers and t-shirt addicts we’ve learned a few things about what goes into making a t-shirt shop a killer success. So we put together this article on the details that a lot of people overlook when designing their stores. We hope you find it useful for your clothing line.
- [ 15 T Clothing Line Pitfalls](https://www.howtostartaclothingcompany.com/15-clothing-line-pitfalls/) - Starting up a new clothing line is no easy task, especially in today’s economy. So it is essential that you properly plan out your ventures to ensure success. Below is a common list of pitfalls many t shirt business owners encounter when launching a clothing line. I hope that this list will help you avoid
- [Johnny Cupcake's Do's and Don'ts for Starting Your Clothing line](https://www.howtostartaclothingcompany.com/johnny-cupcakes-dos-and-donts-for-starting-your-clothing-line/) - John Earle, above, started the "Johnny Cupcakes" brand as a joke. Now his cupcake-themed T-shirts, at $40 to $70 each, are flying off the shelves of his store on Boston's chic Newbury Street. Here are some of Johnny's Do's and Don'ts from an article on npr.org. Write some notes down because Johnny knows he's stuff and is an expert at creating a clothing line.
- [Stop what you're doing and make some goals right now!](https://www.howtostartaclothingcompany.com/make-goals-right-now/) - If your starting a clothing line and you don't have a goal (a corporate goal, a market share goal, a personal career goal, an athletic goal...) then you can just do your best. You can take what comes. You can reprioritize on a regular basis. If you don't have a goal, you never have to worry about missing it. If you don't have a goal you don't need nearly as many excuses, either.
- [Edgillustrator's Design Process](https://www.howtostartaclothingcompany.com/edgillustrators-design-process/) - Hey everyone :] There’s been a lot of people asking how I do my stuff, I normally hate it when people ask me but as a lot of yous have helped me out I thought it was the least I could do. Okay well the piece I’m going to be showing is one of my
- [10 Ways Your Tee Shirt Business Can Improve](https://www.howtostartaclothingcompany.com/10-ways-your-tee-shirt-business-can-improve/) - Looking to improve your monthly tee shirt business sales and conversions? Well you have come to the right place, because today’s article is all about improving your tee shirt business! We have put together 10 great ways to fine tune your site, which will help ensure you make the most of your precious traffic. read
- [Tips for Art/Craft Shows](https://www.howtostartaclothingcompany.com/tips-for-artcraft-shows/) - Eric Terry, the owner of Linty Fresh, shows you how to prepare for a craft show.
- [How to ship orders with Endicia](https://www.howtostartaclothingcompany.com/how-to-ship-orders-with-endicia/) - I wrote a previous article about how to ship orders in paypal but here is another one by Eric Terry from Linty Fresh. He uses endicia which is free for the first 30 days and $9.95 a month for the standard plan. One plus to this method is that you can pay for first class
- [How to package and ship your items with paypal shipping center](https://www.howtostartaclothingcompany.com/how-to-package-and-ship-your-items-with-paypal-shipping-center/) - The first thing you need is envelopes to package your shirts it. I’ve been using uline poly mailers and they are light weight and durable. I got the 9 x 12 size and that’s the perfect size for shirts. You’re also going to need a scale. I got a cheap one at Costco for $20
- [Setting up your t-shirt site and e-commerce](https://www.howtostartaclothingcompany.com/setting-up-your-site-and-e-commerce/) - This info is from manos at supermadolini. Ok, below is info based on my own personal experience and mostly in a form of notes for setting up the site. I acknowledge that this might not be for small budgets. 1. Buy a domain name. Any company of your liking will do - nowadays buying a
- [Free stats with Big Cartel](https://www.howtostartaclothingcompany.com/free-stats-with-big-cartel/) - Let me start out by saying I love Bigcartel. The guys that set it up have done a great job and it has opened up e commerce to everyone. One thing that I don't like about big cartel is that to get the stats I have to pay $20 more a month. That's three times

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- [How to Start a Clothing Line: Lean Startup Guide](https://www.howtostartaclothingcompany.com/how-to-start-a-clothing-line-lean-startup-guide/) - Download the Guide and get your clothing line started today Click download to get the guide and recieve premium content in your inbox weekly FREE Guide Reveals… We’ve put together the best information to get your clothing line up and running as quick and cheap as possible. Start testing out your ideas and making a
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- [Consulting](https://www.howtostartaclothingcompany.com/consulting/) - Hi, my name is Jon Kruse. I have been helping people like you start and grow their successful clothing lines for past 10 years on this website. I know exactly what you are going through, the common pitfalls young entrepreneurs make, and exactly what you need to focus on to become successful. I have a lot of
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- [Best E-commerce web solution for your clothing line](https://www.howtostartaclothingcompany.com/best-e-commerce-web-solution-for-your-clothing-line/) - Best E-commerce website for your clothing line I remember back when I was first trying to figure out what to e-commerce system to use for my clothing website. There were so many different carts and information out there it was hard to make a decision. It was paralysis by analysis. I’ve since become a web
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- [News](https://www.howtostartaclothingcompany.com/news/) - Jon Kruse2018-11-11T18:09:24-07:0010 ways to increase your clothing brands awarenessNovember 11th, 2018|0 CommentsIn today’s world, brands have become more important than ever before. Instead of focusing on selling their products, businesses now opt to increase their brand awareness. A [...]Jon Kruse2018-11-11T17:35:19-07:00How To Sell Your Band T-Shirts On InstagramNovember 11th, 2018|0 CommentsAs a band, you are surely
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- [Threads not Dead](https://www.howtostartaclothingcompany.com/threads-not-dead/) - The Designer's Guide to the Apparel Industry. Start your own clothing company and become the next Mark Ecko, Obey, or Johnny Cupcakes! Learn how to dominate the graphic tee business and become the next legendary t-shirt designer. Live the dream! Buy eBook Bundle • $49.95 How to Start and Grow your Own Clothing Company Ever
- [About](https://www.howtostartaclothingcompany.com/about/) - Hi my name is Jon Kruse I started a clothing company called Totally Awesome, which was then Mediocore Clothing, back in 2007. At the time I had just graduated college and got my dream job working at a design studio in LA that did movie posters. Our country was going into a recession and I
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