How To Start a T-Shirt Company – Printing Basics

Warning: I have done my best to explain the screen printing process but I know there are a lot more knowledgeable people out there. If you want to add information or edit this let me know. My email is

Printing is fun but there is a lot to learn. Here’s a list of printers if you don’t want to do your own printing.

Screen Printers
Chris @ Merchspin
Jimmy Heartcore
American icon (glamour kills prints everything with them)
Mammouth Print Shop

Nick Steimling

Types of printing

Heat Press
A heat press is a machine engineered to imprint a design with the application of heat and pressure for a preset period of time. I see this a lot on college sweatshirts and jerseys. They basically melt the design on the shirt. There are also plastisol transfers which are basically screen printed designs that are printed on a special heat transfer (release) paper instead of screen printing the design directly to a garment. You need to get these made by professionals.

DTG (Direct to Garment)
Written by Nick Steimling
If you need Some DTG printing done email him:

Direct to Garment printers spray the ink onto the shirt as they pass over it like an inkjet printer. They’re capable of millions of color combinations. Units range from $200 DIY to over $200,000 for some of the big guys. It’s still a relatively new technology so printers can expect some bumps in the road for them. Print times for dark garments are pretty slow, and ink prices are pretty high for MOST printers.

I’d suggest that anyone who gets a DTG printer build a business plan where they can A) print on white-light colored garments 100% of the time or B) sell direct to consumer and charge retail prices for dark shirts. With ink costs in excess of 6 dollars a shirt, it is business suicide to try to compete with the silk screeners. The plus side is that we can do small runs faster and cheaper than most other printing methods.

Screen printing

A screen is made of a piece of porous, finely woven fabric (originally silk, but typically made of polyester since the 1940s) stretched over a frame of aluminum or wood. Areas of the screen are blocked off with a non-permeable material to form a stencil, which is a positive of the image to be printed; that is, the open spaces are where the ink will appear.

I think a lot of people get into screen-printing and expect everything to work out perfectly. This usually doesn’t happen. My best advice is to spend as little money as possible and start the learning process. You can always buy more equipment down the road and you’ll be better educated on what four-color press to get, inks to use, and any other questions that come up.

Film Positives
Photo Emulsion Kit
Scoop Coater
Plane of Glass
Exposure unit
Mineral Spirits

Heat gun or Flash unit
Printing press

You can get most of the supplies at a decent art store but some of the items may be harder to find. The degreaser, mineral spirits, glass, and 500-watt halogen work light (exposure unit) I bought at a hardware store. Silk screening supplies also has pretty good prices on equipment. Also check out ebay and craigslist because a lot of people give up and sell their stuff for cheap.

How screen printing works in a nutshell
Create your film positive.
Mix the Photo Emulsion.
Apply it to the screen with a scoop coater.
Place your film positive on top.
Expose the screen to UV lights.
Use a pressure washer and wash out the screen, revealing the image.
Place the screen on a press.
Put ink on the screen and use a squeegee to press the ink through the screen.
Cure the ink.

I was in the process of writing a very detailed tutorial but ended up abandoning it because there are other great tutorials out there that does a pretty good job explaining everything.

Screen Printing: Cheap, Dirty, and at Home
How to Silkscreen Posters and Shirts

There are a couple of things I wanted to mention from my own experiences.
Silk Screens
When you buy a silk-screen at an art store they usually don’t tell you what mesh it is. These are good for basic printing and they’re usually 160 mesh, so don’t worry about it right now.Film Positives
The first step is to print a film positive, it’s like a transparency. Print the image all black on the film positive so it blocks out UV rays. I remember I bought some transparencies at an office supply store and they were horrible. My printers ink didn’t stay on the screen and when I went to expose the screen the ink dripped all over the place. I talked to a guy at screener’s choice and he gave me some film positives to try out for free, they worked great. You can also get some at . It’s very important that the black ink is opaque and no light gets through or you’ll be exposing the whole screen and your image won’t wash out. If light still goes through the black areas of the film positive you can print out a duplicate and place it on top.

Screen problems
My first screens sucked. My emulsion was really uneven. All I can say is make sure you put enough emulsion in the scoop coater. Also tilt the screen at an angle towards you and wait for the emulsion to reach the front of the scoop coater before you coat the screen. If your image isn’t washing out, the areas behind the film positive might’ve gotten exposed and this could be because your film positive wasn’t dark enough and let in UV rays. If this happens one solution is to use a toothbrush to try and scrub out the image on the screen. It’s probably best to start from scratch because you lose a lot of detail this way. In the future make sure your image on the film positive doesn’t let any UV light through.

Exposure Unit
Right now I have a pretty crappy setup where I use a mic stand and tied my 500 watt Halogen work light to it. You can get the light at Home Depot for $15. For my exposure time I have my light placed 16 inches above the screen and I expose the screen for about 13 minutes. Exposure times can very so you can use an exposure calculator to get better results. I’m going to make an exposure unit out of PVC and try to put up some plans later.

Printing Press
You could just place the screen on top of your shirt and print it that way, but if your going to do a decent amount a printing press will help you save time. Here’s a plan for a one color t-shirt press (plans will be added soon). You can also do a flat press like in the tutorial I mentioned before but you have to manually place the shirt every time. When you start doing more than one color you need to get a proper printing press with micro registration or you’ll spend all your time lining up the screens.

Curing the ink
I’ve used an oven and burned a couple t-shirts before. I’ve heard of people using heatguns but you have to make sure you hit everything or some of the areas could wash out when you do laundry. A flash unit will cure everything at the same time and is a good alternative to a conveyor dryer. I got one for a little over $200 on ebay.

Plastisol Ink
You need to use mineral spirits to take off plastisol ink. I think my shirts turned out a lot better with plastisol then the water based speedball inks I got at the art store.

You’re not going to be great at this your first time! This is really about learning from your mistakes, asking what you can do to fix it, and adapting.

silk-screening tutorial
t-shirt forums
silkscreen supplies dvd
how to print t-shirts for fun and profit

online stores:
screeners choice
U.S. screen print
silk-screening supplies

When I am more educated on the subject I’ll try and add more.

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  • Godmachine

    if anyone needs some recomendations in the uk for printers give us a shout@

  • Heath Sanchez

    Competition is fierce, and these days, if you are serious about making it in this industry, then you need to make sure that you can effectively differentiate yourself from the masses. What you need is a t-shirt business that stands out from the sea of others. Great info!

  • Jorge Espinoza

    The only person that doesn’t mess up, is the person that doesn’t do anything. Trial and error and persistence is what makes us proffesionals in this industry. Great info!

  • Chad Harrington

    When it comes to printing on the film positives, will just any computer printer do? Which one do you use? Which one should I buy?

  • zakaria


    T-Shirt printing is only a portion of what the DTG is capable of. Use your digital garment printer to print on towels, hats, canvas, mugs, signs and golf balls. We use a technique called DTG (direct to garment printing). DTG allows us to produce garments on a print to order basis

  • Marypierce14

    It’s a very good post I have come across.I really like this post very much.It’s a very appreciated post.Thanks for sharing.Keep blogging.

    Thanks for the insight! There is a lot of helpful information within those links.

  • Heavenlyones

    Jon, you sure are educated in the printing processes. How did you learn? What do you recommend as the best method if you are going to print ALOT of shirts? Are there classes available or how do people learn these techniques? Thanks for your time.

  • jonkruse

    You can try and get a job at a screen printer and learn from them. Screen printing is what most clothing companies use to print their shirts.

  • CD DVD Printer

    Awesome business tips. Hope more info or tips about this kind of business on next posts and also design templates :)

  • jonkruse

    You can get vectors from gomedia. What kind of templates are you talking about?

  • CD DVD Printer

    I'm referring to T-shirt design template based on their category like Tribal, hiphop, and etc. Anyway, thanks for sharing gomedia. :)

  • InnocentDEVIL

    so what is the best and cheapest machine to start a new and beginner t-shirt printing shop??
    e-mail me.. i seriously need some help.

  • innocentDevil

    and whats the cost??
    also, what about mug printing?