Jon Kruse | How to start a clothing company
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About Jon Kruse

I run this blog and have a web development company called Double Dragon Studios. Send us an email if you are looking for any web work to be done.

Apparel Sourcing – Attending a Show

Categories: Printing, Starting Out|

You may have an idea for a clothing design, but finding someone to make it for you can be one of the most difficult steps in the beginning stages. Whether you’re new to the industry or a seasoned vet, in my experience the best way to find clothing producers is to attend a sourcing show.

All T-shirt Printing Methods

Categories: Printing, Starting Out|

Written by Ray Masaki Being in the t-shirt business, I’ve done a fair share of research on the t-shirt printing processes. I wanted to share all the processes I know, because I feel that it [...]

Tips for Making a Logo for your Clothing Brand

Categories: Design, Starting Out|

Written by Ray Masaki My article on creating a brand name went pretty well, so I wanted to follow it up with a little bit about logo design. So I realize how huge a topic branding and [...]

Creating a brand name for your clothing line

Categories: Starting Out|

Written by Ray Masaki What is branding? I personally think branding is the most important thing when it comes to an online clothing business. Branding is what basically sells the item before the potential customer [...]

Do I need a logo starting off my clothing line?

Categories: Design, Starting Out|

Written by Ray Masaki Question: do you need a logo for a clothing line to start off? Answer: In a word, I’d say yes. In terms of branding, a logo is maybe one of the [...]

Beginner Tips for Starting a Clothing Company

Categories: Starting Out|

Written by Ray Masaki Question: Who is your t-shirt manufacturer? Do you make them in house or outsource them to get a tag and design printed on them? I don’t plan to make my own [...]

Brand Consistency for clothing companies

Categories: Starting Out|

Written by Ray Masaki Preface I’ve been emailing with a guy who is interested in purchasing one of my t-shirt designs, and he asked me if I thought the design would be appropriate for his [...]

Plan of Action – starting a clothing company

Categories: Starting Out|

Written by Ray Masaki Question: So, i’ve got my first capsule-collection of tees made. 3graphics,3 styles. i did the photoshoot on Oahu (i love how it turned out) have two features on blogs, but i [...]

How to set-up artwork for screen printing

Categories: Design, Printing, Starting Out|

Written by Ray Masaki Question: Hi Ray. First off let me tell you how rad your clothing line is – really awesome! I don’t want to take up too much of your time, but I [...]

Type Logos vs Graphic Logos for clothing

Categories: Design, Starting Out|

Written by Ray Masaki Questions: I would like to start by off thanking you for answering questions for up and coming clothing lines. I’ve learned some things from you and I deeply appreciate it. Your [...]

How to break even with your clothing line

Categories: Starting Out|

Written by Ray Masaki Questions: Hello Ray, My name is Justin. I have pondered starting a clothing line. I’ve been doing extensive research because, well, if I do start one I’ll be running off a shoestring budget. [...]

Logos and Packaging for Clothing Lines

Categories: Design, Starting Out|

Written by Ray Masaki Questions: Hi Ray! I was just looking through some online articles and stumbled on your site. I’m also a young entrepreneur and I’m looking to start up a sneaker accessory brand [...]

  • Best Shopify Theme - HTSACC

Best E-commerce website for your clothing line

Categories: Business, Design, E-commerce, Featured, Starting Out|

I remember back when I was first trying to figure out what to e-commerce system to use for my clothing website. There were so many different carts and information out there it was hard to [...]

How to get Celebrity Endorsements for your clothing line

Categories: Marketing|

Everything a Start-Up Fashion Brand Needs to Know About Celebrity Endorsements If you’re reading this, it’s because you own a fledgling clothing company that’s just about to go to market, and it’s probably safe to [...]

Get Custom Pins Manufactured

Categories: Design, Printing, Starting Out|

Accessories are an important part to any clothing line. Getting custom pins manufactured is an easy way to add more options for your customers. My friend Greg from Miles to Go has been selling pins [...]

Interview with Ex-Boyfriend & BoredWalk

Categories: Designers, Interviews, Starting Out, Store Owners|

This interview is with Matt Snow and Meredith Erin who run Ex-Boyfriend and and BoredWalk Matt Snow, Chief Creative Officer: Head designer, responsible for execution of roughly 95% of the creative content across brands (Ex-Boyfriend [...]

What is the best blank t shirt brand to use

Categories: Printing, Starting Out|

When it comes to blank t shirt brands, there are tons of options available. From the material, color, quality and intended use, you need to understand all aspects of the tees you select and how [...]

  • Epson

Misconceptions about Direct to Garment DTG t-shirt printing & the Epson F2000

Categories: Starting Out|

I have been operating professionally in the garment decoration business for 10+ years working with some of the countries most notable brands and production shops. The potential of DTG has been promising enough that I have worked with nearly every large DTG printer manufacturer since 2007. This article will address the common misconceptions of DTG and how the Epson SureColor F2000 has revolutionized the industry.

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