Author Archives | Ben

Ben - who has written 2 posts on How to start a Clothing Company.

Hi my name is Ben, I've been running FRIGHT RAGS since 2003, and we've been bringing horror fans from around the world the best in horror t-shirts and apparel. We know what you want, because we're fans ourselves. From cult classics to even the most obscure films, we have the horror shirts you want...better yet, the horror shirts you NEED.

Contact the author

The truth about copyrights and licensing

Monday, April 20, 2009

Comments

I get lots of questions from people who want to get into the shirt business asking me about using licensed imagery, sayings, and characters in their designs. They ask me if it’s “ok” because they deviated from the original works by a certain percentage, or because it’s a parody, or some other excuse they claim will allow them to cash in on their design while not getting into trouble. The fact is: If it looks like a duck, walks like a duck, and even quacks like a duck…it’s copyright infringement. That means that the little “personal flair” you add to the design idea isn’t enough to keep you off the radar of any major company protecting their intellectual property rights. Make any excuse you want, but you know what? You’ll have to prove it in court…and do you have enough money to do that? That’s what I thought…

Continue reading...

Discover Your Market: A look at something new

Wednesday, March 25, 2009

Comments

Two important things When taking on the endeavor of a new market it is always important to realize and address couple things. The first is that you must realize that you are doing something new. Hence, all of your experience that is in marketing but is not in the same niche is almost irrelevant and [...]

Continue reading...

© 2010 How to start a clothing company. All Rights reserved. Designed by: Double Dragon Studios