I just signed up for Renegade LA and SF today and was thinking about writing some articles about craft shows. If you haven’t heard about Renegade, check them out. They have a couple around the US and they usually have a good crowd.

My tip today is about peacocking. You might have heard of the term before on that show on vh1 called the pickup artist. If not here is the definition.

Peacocking: Like a male peacock uses his feathers to attract a mate, peacocking involves using a man’s clothing and adapting his behavior in an over the top and flashy manner, for the purpose of attracting women — but not necessarily a mate.

Peacocking isn’t just about being outlandish or outrageous, its about attracting attention in an appropriate manner for both individuals (the one(s) you are trying to attract and yourself) as well as for the venue (i.e. a coffee shop vs. a bar). Therefore, if wearing lots of flashy jewelry or having piercings all over your face doesn’t jive with your personality, it probably won’t fly. The key is to use props and accessories in a way that mirrors who you are — but amped up in order to stand out from the crowd.

No I am not advising you to pickup on your customers. What I am telling you is that putting on some outlandish outfit is a good way to bring attention to your booth. The first time I wore my pink hat, power glove, and super soaker to a craft show I felt pretty stupid. It still takes a little to get use to but the response is amazing. I can’t even count how many times I’ve talked to customers about the power glove and how it never worked. Peacocking is a great way to bring attention to your booth and I suggest everyone to try it at least once.

Post your own peacocking tips below. I would love to see some pics to.

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